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Impetus Digital

Impetus Digital has offered virtual advisory boards, clinical trial investigator consortiums, co-author publication working groups, steering committees, and medical education to life science companies from around the globe since 2008.

The HIPAA- and GDPR-compliant Impetus InSite Platform® allows for sustained healthcare stakeholder communication, collaboration, education, and insight synthesis longitudinally.

Impetus Digital works with life science teams across all functions, in all therapeutic areas, along the continuum of brand life cycles. We also partner with select agencies and clinical research organizations.

TOOLS:

The Impetus InSite Platform® comprises a myriad of cutting-edge digital collaboration tools, including:

  • InSite Exchange™ - our popular asynchronous, but highly interactive, discussion forum
  • InSite Surveyor™ - a survey tool that lets clients ask blinded rating, ranking, multiple-choice, or short-answer questions
  • InSite Annotator™ - an easy-to-use annotation tool that removes issues with version control or track changes
  • InSite Selector™ - an interactive drag-and-drop tool that lets participants easily build slide decks of rank messages
  • InSite Rater™ - an interactive widget that allows a visual approach to rating questions
  • InSite Sailing™ - a virtual and customizable version of our popular live workshop activity “sails and anchors”
  • Case studies - Accumulate case studies for educational purposes or determine the role of your product in different patient populations and situations
  • Online debates - our “great debate” tool is ideas for discussing controversial topics and seeing things from both sides of an argument
  • “Six thinking hats” - an effective tool for in-depth problem-solving
  • Interactive web meetings
  • Webcasts & training

Our best-in-class technology and services ensure that life science organizations around the world can easily and cost-effectively grow and prosper—from brand or idea discovery to development, commercialization, execution, and beyond—in collaboration with colleagues, customers, healthcare providers, payers, and patients.

Please visit our website www.impetusdigital.com for more information, use cases, and case studies.

Areas of Expertise

  • Virtual and in-person advisory boards, working groups, and steering committees
  • Publication planning and development
  • Execution of virtual medical education, training, and other learning activities
  • Patient journey mapping
  • Treatment pathway profiling
  • Virtual journal clubs
  • Co-creation of scientific, regulatory, educational, and promotional materials
  • Strategic, logistic, and technical support
  • Stakeholder management
  • Content development
  • Medical writing
  • Event management
  • Virtual event planning
  • Grant review programs
  • Grant development programs
  • Social media engagement content development
  • Conference engagement programs
  • Clinical trial collaboration and communication
  • And more!

Team

Natalie Yeadon
Co-owner/Managing Director
nyeadon@impetusdigital.com
View LinkedIn profile
Janice Smith
Co-owner/Managing Director
janice@impetusdigital.com
View LinkedIn profile

Press Releases

Live Webinar: Medical Modeling in Virtual Reality

Fireside Chat with Justin Sutherland, Co-Founder & CEO of Realize Medical

Live Webinar: Telemedicine & the Digitization of Medicine post COVID-19

Fireside Chat with Samantha Lippolis, Dr. Daniel Fagbuyi, Dr. Brian Block, Mindy Klowden, and Dr. Geoffrey Mount Varner

Live Webinar: Using HealthTech to Deliver Better Patient Outcomes

Fireside Chat with Peter Birch, General Manager (Asia Pacific) at MetaOptima Technology

Live Webinar: Innovative Medical Solutions for Postponing & Undoing Age-Related Disease

Fireside Chat with Aubrey de Grey, Chief Science Officer at SENS Research Foundation & VP of New Technology Discovery at AgeX Therapeutics

Live Webinar: Accelerating Digital Health Innovation Success

Fireside Chat with Fard Johnmar, Founder of Enspektos, and Denise Pines, President of the Medical Board of California

Live Webinar: Using Artificial Intelligence to Transform Pharma

Fireside Chat with Dr. Andree Bates, Founder & CEO of Eularis

Impetus Digital official statement on COVID-19

White Papers and Resources

InSite Mapping™ - a Novel Tool for Insight-gathering and Patient Journey Mapping

Learn how a client engaged 18 rheumatologist advisors over 6 months to create a patient journey map for SLE.

Top 10 Tips for “Virtualizing” In-person Meetings

With over 11 years of experience in virtualizing meetings in the life science industry, Impetus Digital has a wealth of experience and knowledge to share.

Virtual Hackathon on Healthcare Innovation: a Customer Story

How participants from 9 different countries in the APAC region were brought together to participate in a pharmaceutical company-wide 3-day virtual "hackathon," with spectacular results.

Secondary effects of COVID-19 on the healthcare system and patients

We are getting to the point where we need to start considering the long-term effects on the healthcare system when making decisions.

National Educational Webcast on Virtual Care: a Customer Story

Learn how our client used Impetus Digital's virtual tools and services to develop and execute a national educational webinar on telehealth.

Top 10 Tips for Optimizing Asynchronous Virtual Meetings
Natalie Yeadon shares her expertise on how you can make the most out of your asynchronous virtual meetings and ask effective questions virtually.
“Virtualizing” a Company Brand Planning Meeting: a Customer Story

Find out how Impetus Digital helped virtualize their client's internal brand planning session

Working with, Advocating for, and Empowering Patients

A holistic view of how to work with patients virtually

“Virtualizing” an In-person Meeting: a Customer Story

Learn how Impetus Digital helped a client “virtualize” their planned in-person meeting.

“Fake News” and Credibility in Medical Publishing
Natalie Yeadon from Impetus Digital shares her thoughts on fighting fake news in Pharma and healthcare.
Virtual Research Grants Submission and Approval Program
Impetus Digital summarizes how a client established an independent grant review committee and a virtual grant submission and approval program, without having to travel and meet in person.
Top 10 Most Important Advisor Questions

Impetus Digital shares its Top 10 list of the most important advisor questions.

Obstetrics Virtual Journal Club: An Impetus Digital Customer Success Story

Our online solutions are not just for advisory boards - find out how one client leveraged the Impetus InSite Platform® for a virtual journal club.

Videos and Podcasts

Latest Tweets

Company Details

Impetus Digital

Contact Website

Address:
Impetus Digital
WaterPark Place
20 Bay Street, 11th Floor
Toronto
Ontario
M5J 2N8
Canada

Latest content on this profile

Live Webinar: Medical Modeling in Virtual Reality
Fireside Chat with Justin Sutherland, Co-Founder & CEO of Realize Medical
Impetus Digital
Live Webinar: Telemedicine & the Digitization of Medicine post COVID-19
Fireside Chat with Samantha Lippolis, Dr. Daniel Fagbuyi, Dr. Brian Block, Mindy Klowden, and Dr. Geoffrey Mount Varner
Impetus Digital
InSite Mapping™ - a Novel Tool for Insight-gathering and Patient Journey Mapping
Learn how a client engaged 18 rheumatologist advisors over 6 months to create a patient journey map for SLE.
Impetus Digital
Building Stakeholder Relationships in the New Normal
In this Fireside Chat, I get to speak with Randi Goeckeler, Global Stakeholder Relations & Strategic Engagement Leadership Expert, to discuss some of the key lessons she has learned from the various roles she has held at top pharma companies. We also dive into current topics such as how COVID-19 has affected the creation and sustainment of company norms and culture, the need for systems thinking and integrated strategic plans, the importance of engaging patients and digital key opinion leaders, and many more exciting questions.
Impetus Digital
Personalized Digital Health Coaching
In this episode of Impetus Digital‘s Fireside Chat, I sat down with Eugene Borukhovich, Chairman & COO of YourCoach.Health, to discuss his transition from Global Head of Digital Health at Bayer to full-time entrepreneur. We also talked about YourCoach’s mission, the impact of COVID-19 on accelerating the uptake of digital technologies, and how the recent pandemic has affected the ways health coaches interact with their clients.
Impetus Digital
Empowering Medtech Innovation
In this exciting episode of Impetus Digital‘s Fireside Chat series, I sat down with Scott Phillips, President at StarFish Medical, to learn more about his ongoing work to empower MedTech innovation in Canada and overseas. We also discussed how COVID-19 has impacted the MedTech industry and the many hats Scott wears as not only President at StarFish Medical, but also CEO of ViVitro Labs and Chair of the Board of Directors at LifeSciences BC.
Impetus Digital