White Papers and Resources
Please find below the latest White Papers provided by agencies and companies within the healthcare and pharmaceutical industry. These are provided by external comoanies and are not approved of, checked or edited by PMLiVE or PMGroup Worldwide Ltd.
Using technology to make your exhibitions stand out in 2025
June 17, 2025 | White Papers and Resources |
In today’s fast-paced experience economy, pharma companies can no longer rely on static displays and outdated engagement tactics. Exhibitions remain one of the most effective …
Brought to you by Apex Events and Exhibitions
Insights From ISPOR 2025: Breaking the Data Barrier in Rare Diseases – Can AI Bridge the Gap?
June 17, 2025 | White Papers and Resources |
Last month, the ISPOR annual meeting in Montreal was brimming with opportunities to explore the latest developments and insights in health economics and outcomes research …
Brought to you by Petauri Evidence
Sustainability and Environmental Impact in Market Access and Health Economics
June 10, 2025 | White Papers and Resources |
As the concept of sustainability gains traction in healthcare, it is beginning to influence how value is assessed and communicated across the Pharmaceutical and Medtech …
Brought to you by Petauri Evidence
Insights From ISPOR 2025: R In Health Technology Assessment – Is It The Future?
June 3, 2025 | White Papers and Resources |
ISPOR’s annual meeting in Montreal this May was packed with opportunities to explore the latest trends, insights, and research in HEOR and market access. In …
Brought to you by Petauri Evidence
Why healthcare communications needs creativity, now more than ever
May 23, 2025 | White Papers and Resources |
By Sally Robinson
Brought to you by Amiculum
Motivations that matter: Understanding clinical trial participation to create better research
May 20, 2025 | White Papers and Resources |
Understanding why people join clinical trials is essential to improving recruitment and designing better research. Explores the diverse motivations driving participation — from altruism and …
Brought to you by Cuttsy + Cuttsy
Why Health Comms Teams Can’t Afford to Skip the Mid-Year Review
May 15, 2025 | White Papers and Resources |
New McKinsey and Gartner data show that organisations who regularly reset strategy can outperform peers by up to 60%. In fast-moving health communications, the mid-year …
Brought to you by Fox&Cat
Smarter, Compliant Engagement: Why Pharma is Warming Up to Chat-Based Solutions
May 14, 2025 | White Papers and Resources |
Pharma marketers are embracing chat-based tools to engage HCPs and patients faster, simplify PI sharing, and gain real-time insights — all while staying ABPI and …
Brought to you by Genetic Digital
The (clinical) trials and tribulations of gene therapy – why meaningful patient engagement strategies matter
May 9, 2025 | White Papers and Resources |
By Sarah Mohamad and Lauren Coleman-Bennett
Brought to you by Amiculum
Examining the health of the pharma: patient group relationship
May 6, 2025 | White Papers and Resources |
Explore the positive aspects and areas for improvement in the relationship between patient advocacy groups and pharma companies when participating in research, educational initiatives and …
Brought to you by Say Communications