This page shows the latest Burson-Marsteller news and features for those working in and with pharma, biotech and healthcare.
Ged Carroll. He previously built digital functions in London for Racepoint Global and in Hong Kong for Burson-Marsteller.
And CEO Zuckerman will become COO. PR goliath Burson Cohn &Wolfe (BCW) is scaling up its business once again, adding independent digital agency Hirshorn Zuckerman (HZ) to its M&A roster. ... Since the megamerger of Burson-Marsteller and Cohn &Wolfe, BCW
The move brings together two well-established agencies, Burson Marsteller and Cohn and Wolfe - both owned by marketing communication services giant WPP. ... The mergers has seen the departure of Burson-Marsteller’s UK CEO Stephen Day and its worldwide
Beginning her career in PR agencies including Burson-Marsteller and Weber Shandwick, Thompson went on to work in senior executive roles for companies such as Kellogg’s Europe, Vodafone and Innovate
What influence have these wins had on your career? I think when you go in house from agency, as I did in 1990 from Burson-Marsteller to Glaxo, the fear is
The APAC hub will be lead by newly-appointed executive director James Yi, whose recent posts include managing director of Ogilvy Public Relations Vietnam and chief executive officer of Burson-Marsteller
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Avril Lee is deputy chair global health practice, Burson-Marsteller, Chair of the Chartered Institute of PR’s Diversity and Inclusion Forum, as well as an ambassador for the Taylor Bennett
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Prior to this, she was deputy chair of Burson-Marsteller’s global healthcare practice.
Joseph joins McCann Health following eight years spent at Burson Cohn &Wolfe (BCW). ... During his time serving as global president at BCW, he helped lead the complex merger of Burson Marsteller with Cohn &Wolfe.
Before that, she served as managing director, health at Burson Marsteller – now Burson Cohn &Wolfe – and head of health, London at MSL.
Prior to this, she was chair, EMEA healthcare practice at Burson-Marsteller. ... Prior to this, she held positions at Oglivy Healthworld, Burson-Marsteller and Penny Ryder Publicity.
Burson-Marsteller (BM) has strengthened its healthcare capabilities with the addition of Avril Lee, who joins the global PR and coms agency as deputy global healthcare practice chair. ... Lee said: “I am excited to get started expanding
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Lee previously was the Deputy Chair of Burson Marsteller’s global healthcare practice, and head of Health at The Red Consultancy.
She has previously been the Managing Director of EMEA Healthcare at Burson Marsteller and European Director of Healthcare at Weber Shandwick.
He previously built digital functions in London for Racepoint Global and in Hong Kong for Burson-Marsteller.
Grace Wardley has also joined the team as a Senior Account Executive from Burson-Marsteller.
Prior to Aurora Gill was an Account Manager at Burson-Marsteller. Catherine Devaney, Managing Director at Red Door Unlimited says: “‘Whilst digital solutions are now a core competency for all consultants
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