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Otsuka rewards digital health startup NeuroFlow

Mental illness tech platform wins the pharma firm's US pitch challenge

Digital shakeout

Recent announcements by Nokia, Roche and others point to where digital health is heading

Implementing eHealth innovation

How Merck’s PMEA-winning progress in new technology  is improving outcomes for young patients

- PMLiVE

NCCN bolsters its Oncology Research Programme

Uses iEnvision to manage the programme’s projects

Bridging pharma’s digital gap

Although still playing catch-up, the industry is being transformed by technology

- PMLiVE

The new digital era of pharma advertising

Creating a connection

- PMLiVE

Big data, privacy and the rise of genomic testing

Blue Latitude Health speaks to Johan Christiaanse, Marketing Director at BGI, to find out how the medical profession can overcome one of the major barriers to precision medicine – big...

Blue Latitude Health

Simplifying HCP access to digital information

New industry-standards group launched

- PMLiVE

Pfizer and IBM’s tech-enabled ‘Parkinson’s house’

Pharma firm looks to technology to help it unlock the doors to breakthrough treatments

Integrating digital biomarkers into precision medicine

Leveraging digital technologies to enhance the clinical evaluation and delivery of precision therapies

International digital pharma marketing: 10 common problems

Your digital marketing challenges are probably shared by peers in other departments and companies. The good news is that such problems often have simple solutions, or can be avoided completely...

Anthill Agency

Digital pharma marketing: 5 ways to avoid localisation problems

Localisation of digital materials isn’t difficult but it can go wrong. Here’s how to keep everything on track.

Anthill Agency

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