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consumer engagement

Shionogi aims for digital transformation

Signs up with Accenture for seven-year work programme

Are you providing the kind of content that affiliates want? 5 questions to answer.

To ensure that your content gets used by local markets and has a real impact, consider these questions when commissioning core materials.

Anthill Agency

How to provide affiliate-friendly content

To ensure that your core content gets used by affiliates, empowerment is key. Here are two simple strategies to achieve it.

Anthill Agency

The kind of data that affiliates want

The right kind of data builds affiliate support for international digital marketing.

Anthill Agency

The big dilemma in international digital pharma marketing

How to get consistent international marketing while meeting local affiliates’ needs.

Anthill Agency

Social Media and Health: the Cure or the Disease?

Social media is going through a crisis. So is this the right time for the pharma industry to join the conversation?

Life Healthcare Communications

Digital transformation: What it means and how to get started

Digital transformation is one of those things that everyone seems to be talking about, yet no one really knows how to do it – or even what it is. So...

Anthill Agency

- PMLiVE

MHRA joins Instagram as part of Yellow Card drive

UK medicines regulator follows in the footsteps of NICE in using the channel

- PMLiVE

The real-world data conundrum

How data is changing the healthcare industries

- PMLiVE

Double promotion for Porterhouse Medical’s incredible creatives

Porterhouse Medical celebrates the great news of a double promotion in their creative team, as Mat and Dan have been promoted to middleweight designers with immediate effect.Mat has now been...

Porterhouse Medical Group

The great schism

Technological advances in our industry are about to exacerbate societal inequality

Pharma’s digital patient engagement innovators identified

Novartis, Pfizer and Sanofi named best-in-class by Decision Resources Group

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