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- PMLiVE

consumer engagement

Roche Basel Switzerland

Smartphone monitoring shows its worth in Roche MS trial

The tool uses smartphone sensors to measure neurological tests

- PMLiVE

Parexel enhances its clinical supplies mobile app

Adds Bluetooth capability to better monitor temperature-sensitive medication

- PMLiVE

Pushing the accelerator

How eClinical technologies can speed  up the drug development process

- PMLiVE

Positive disruption in business intelligence

A drug launch strategy

Breathing data

Novartis’ new CEO-designate points to an evolutionary leap

Roche - Basel

Roche and J&J picked for ‘revolutionary’ digital health pilot

Firms will line up alongside Apple, Fitbit, Samsung and Verily in FDA pre-certification programme

Roche and J&J picked for ‘revolutionary’ digital health pilot

Firms will line up alongside Apple, Fitbit, Samsung and Verily in FDA pre-certification programme

- PMLiVE

Bayer picks digital firms for open innovation support

Four new start-ups enter its Grants4Apps Accelerator programme

Bayer picks digital firms for open innovation support

Four new start-ups enter its Grants4Apps Accelerator programme

Content Shock

Is your content good enough to power your multi-channel marketing?

Content shock is the time when increasing volumes of content intersect our limited human capacity to consume it.

An agency called Owen

Why AI might be the rep’s best friend

When looking for the next big thing in digital communication, there’s nothing bigger than the sweeping changes promised by artificial intelligence. There’s little doubt that AI is coming to pharma...

Anthill Agency

Novartis looks outside pharma for digital transformation

Appoints former Sainsbury's Argos executive Bertrand Bodson

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