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consumer marketing

- PMLiVE

No one is listening to you!

We know it is harsh but you know how frustrating it is. You want them to embrace change but they’ve got cloth ears. That’s why we have produced a guide,...

Page & Page and Partners

The secret of success

It is becoming clear that success in pharma is associated with specialisation

- PMLiVE

Pharma’s coral reef

Who competes with whom has changed, which means how to compete must change too

Living in fear

An evolutionary perspective reduces the risk  of missing something very important

- PMLiVE

Spark closes on first US gene therapy approval

FDA starts review of Luxturna for patients with inherited retinal disease

- PMLiVE

Woodford investment pushes Dementia Discovery Fund to £100m

Fund aims to back 40 projects over its 15-year term

Why change fails

In an evolving industry, the difficulty of change is a paradox

- PMLiVE

Walmsley steps up to chief executive role at GSK

The firm's first female CEO, she takes over from Sir Andrew Witty

- PMLiVE

Riding the wave of digital disruption

The challenges and rewards of meeting consumer expectations

A butterfly flaps its wings

A series of articles in The Lancet may change our world

- PMLiVE

GSK’s Witty ends on a high, but warns 2017 looking ‘uncertain’

Generic competition to big-selling Seretide/Advair in the US could accelerate sales decline

Sanofi reception

Sanofi/Regeneron bag first approval for Actemra rival sarilumab

Competition to Roche’s blockbuster RA therapy heats up as Canada is first to licence new drug

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