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- PMLiVE

CREATION

Millward Brown aligns digital offering

Combine Dynamic Logic and Compete businesses to form Millward Brown Digital

- PMLiVE

Understanding the post-digital world

The ubiquity of digital demands that pharmaceutical companies focus more closely than ever on finding out what their customers want

- PMLiVE

Mobile campaign aims to tackle childhood obesity

OpenMarket to run programme for Blue Cross of Idaho Foundation

- PMLiVE

VIDEO: The potential of mHealth for pharma

PMLiVE speaks to Alexandra von Plato, president, global creative officer, Digitas Health at Think Digital 2013

- PMLiVE

How is pharma using Twitter in 2013?

PMLiVE’s Pharma Social Media Directory is expanded as part of a refresh to the Digital Handbook

J&J seeks European digital health entrepreneurs

Digital health mentor programme will culminate in €50,000 challenge

Boehringer trials digital diabetes programme

Will study effect of self-management technology on clinical care

- PMLiVE

Comment: AstraZeneca’s branded approach to YouTube

Company takes the path less travelled for pharma social media initiatives

- PMLiVE

Change the conversation in healthcare PR

How should healthcare public relations adapt to today’s integrated, social, multimedia, fast-paced, global environment?

Novartis sponsors rare disease patient community

Backs site for patients affected by pancreatic neuroendocrine tumours (PNET)

Wanted: Social media innovation to detect AEs

EU-pharma partnership seeks proposals on harnessing the power of the internet and social media to track adverse events

Biopharma looks to social media to assist patient recruitment in trials

Canadian company Qu Biologics hopes Twitter and Facebook will help its Crohn's study

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