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- PMLiVE

Boehringer talks More Health on new blog

Pharma company's US team looks to connect with 'social entrepreneurs'

- PMLiVE

Sanofi picks corporate voice for new blogging venture

Pharma company's US arm goes beyond discussing diabetes

- PMLiVE

Degrees of exposure: Recruitment in the second digital age

The digital era has revolutionised recruitment through candidate profiling but have we emotionally kept pace with what it means to be laid bare in public?

- PMLiVE

Boehringer launches COPD awareness drive in Japan

Social media campaign will target male smokers’ wives and daughters

Creston acquires DJM Digital Solutions

Deal includes 75 per cent of shares and an initial payment of £1.2m

European shift towards the social web for health

Strong use of social media for health seen in new Manhattan Research study

Roche, social media and patients – part 2

Patient groups talk about their use of social media and the challenges they face

- PMLiVE

Bridging the divide

How can pharma engage with payers who are less digitally savvy than their clinical counterparts and are more than a little sceptical about information and where it comes from?

Roche, social media and patients – part 1

UK pharma company talks about its digital patient group summit Share+

- PMLiVE

Pharma’s growing ease with social media

GSK's participation last week in a Twitter chat is a sign of how comfortable the industry has become with social media

- PMLiVE

Moving with the times: pharma market research and digital

As digital technology continues to transform the world around us, pharmaceutical market researchers are harnessing its potential to capture vital insights from healthcare stakeholders

- PMLiVE

Guide to gamification

How to execute digital: Using gaming as part of a pharma marketing campaign

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