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Defined Health

This page shows the latest Defined Health news and features for those working in and with pharma, biotech and healthcare.

MHRA approves second COVID-19 antibody treatment

MHRA approves second COVID-19 antibody treatment

defined by the World Health Organization’.

Latest news

  • Cello Health expands with Defined Health acquisition Cello Health expands with Defined Health acquisition

    Builds US presence with biotech-focused strategy specialist. Cello Health has strengthened its US operations with the acquisition of business development specialist Defined Health. ... Defined Health will work closely with its new parent company in early

  • Promoting off-label use: where to draw the line? Promoting off-label use: where to draw the line?

    public health risk, compassionate use for groups of patients or for individual patients on a named basis. ... The case law could not be clearer: public health is paramount and takes precedence over any economic considerations.

  • A five-step plan for patient-centred digital communications A five-step plan for patient-centred digital communications

    Health communication management can be defined as the art and science of choosing target audiences and building profitable relationships with them. ... The health communication manager's aim is to find, listen and engage a clearly defined and understood

  • Reading may save your life Reading may save your life

    Health literacy is defined as 'the degree to which individuals have the capacity to obtain, process and understand basic health information and services needed to make appropriate health decisions'. ... C) Between 36 and 38 degrees celsius. Figure 1.

  • Hollow victory: the dangers of success Hollow victory: the dangers of success

    For example, several firms' leaderships we studied appeared 'in denial' of the market shift from value defined as clinical outcome to value defined as health economic outcome.

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Latest Intelligence

  • Communicating for change – creating effective medical communications Communicating for change – creating effective medical communications

    Health literacy is defined by the US Department of Health and Human Services as the ‘degree to which individuals have the capacity to obtain, access and understand basic health information and ... So our role as scientific writers, health economists

  • Staying ahead in the era of precision medicine Staying ahead in the era of precision medicine

    This is one of the reasons why the McCann Health Global Scientific Council has defined precision medicine as one of our key areas of focus. ... What’s next for the McCann Health Global Scientific Council in precision medicine?

  • Immunotherapy combination trials Q&A Immunotherapy combination trials Q&A

    Finally the advent of precision medicine platforms that deploy natural language processing algorithms to interrogate Electronic Health Records in defined site networks is assisting sites to know their patient populations better

  • Joint working that works Joint working that works

    The ABPI and Department of Health defined how companies and the NHS can pool skills, experience and resources to plan and deliver patient-centred projects. ... Collaboration gives industry access to invaluable strategic insights, and with better

  • Case Study: COPD Crowdshaped Case Study: COPD Crowdshaped

    Client:Novartis. Agency:Health Unlimited. Campaign:COPD Crowdshaped. Timescale:N/A. Imagine having to fight for every breath. ... with no pre-defined outputs and no IP owned by the agency or the client.

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Latest from PMHub

  • Putting disease prevention on a par with cure

    Integrated care models will be key to enabling a population health approach within specific localities. ... hospitalisation and tackle health inequalities in defined cohorts of patients is key to the future sustainability of the NHS.

  • Why patient education isn’t simple

    Patient activation is defined by the National Health Service as “The knowledge, skills and confidence a person has in managing their own health and care.”[3] Patients are motivated because they ... Affecting all three stages; patient engagement,

  • Health literacy... it’s not just plain English

    Defined as the communication of health information in ways that others can understand and act on, ‘health literacy’ is a crucial step in helping your patients make informed choices about their ... act. However, as we have highlighted in this article,

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Onyx Health

Onyx Health is a healthcare communications and PR agency based in the North East of England, but with a national...

Latest intelligence

The communication challenge of helping he next generation to be healthier
As the pressure on the health service increases the health of the next generation is vital for everyone. How do we show positive attitudes and change behaviour while future proofing...
Are we losing sight of what the democratisation of healthcare really looks like?
We have a core responsibility as healthcare communicators to consistently drive for better inclusion, engagement and compliance. What does the ‘democratisation of healthcare’ really look like?...
William Kilgallon
How the Royal Society’s EiR programme can help to drive UK innovation
...