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digital campaign

This page shows the latest digital campaign news and features for those working in and with pharma, biotech and healthcare.

Indegene Pharma Marketer 2020 Report predicts significant shift in channel spends

Indegene Pharma Marketer 2020 Report predicts significant shift in channel spends

Pharma insight on digital marketing, social media, mobile apps, online video, websites and interactive healthcare tools. ... Digital inspiration for pharma on mobile, social media, strategy, best practice, regulations and more.

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Approximately 1 fully matching, plus 45 partially matching documents found.

Latest Intelligence

  • The pharma dichotomy The pharma dichotomy

    That’s why when new, enthusiastic, Gen Z brand managers want to build a digital campaign, they may be faced with resistance from above. ... Digital inspiration for pharma on mobile, social media, strategy, best practice, regulations and more.

  • Recruiting patients for real-world studies – the power of a digital campaign Recruiting patients for real-world studies – the power of a digital campaign

    The basic format. Digital recruitment campaigns involve three key components that may be integrated with other tactics:. ... Digital recruiting is one proven answer. William Maier is VP, Rare Disease, Drug Development Sciences at ICON.

  • Case study: Ovarian Cancer Action (OCA) Case study: Ovarian Cancer Action (OCA)

    With a goal to drive web traffic to the charity’s symptoms page, the campaign strategy had a digital focus. ... On World Ovarian Cancer Day 2018, Ovarian Cancer Action’s CEO Cary Wakefield kicked-off the campaign being interviewed on BBC Breakfast.

  • The power of high-value, highly relevant content to support clinical decisions The power of high-value, highly relevant content to support clinical decisions

    their expert clinical analysis to their peers in a range of convenient digital formats – including videos and podcasts. ... The year- long digital campaign included a range of materials – including educational articles, quizzes, emails and banners

  • Breaking free Breaking free

    Digital interactions – through personalised, targeted content – can help. We’ve seen numerous examples of this, such as a coordinated digital campaign featuring key opinion leaders aimed to enhance the conversation between ... Digital presents

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Latest from PMHub

  • Evoke Kyne Evoke Kyne

    Winner – Bulldog Awards (Bronze) – Best Community Engagement Campaign. Winner – AVA Digital Awards – Short Form Web Video (Healthcare). ... Finalist – PRWeek Global Awards – Healthcare Campaign. Honorable Mention – PRWeek US Awards –

  • Engaging doctors around the globe

    Embedding a digital strategy as a prominent part of a pharmaceutical marketing campaign is becoming ever more important. ... This whitepaper explores the common challenges encountered when planning and delivering a global digital marketing campaign

  • 90TEN named EMEA Healthcare PR Consultancy of the Year at 2020 SABRE awards 90TEN named EMEA Healthcare PR Consultancy of the Year at 2020 SABRE awards

    The consultancy was also a finalist for the Best Digital Campaign category for its ‘HIV Garage’ programme for Gilead Sciences.

  • KVA

    Omni-channel marketing. Digital strategy and online visibility. Social media strategy. Continuous loop marketing. ... PM Society Digital Awards 2021: Multichannel Campaign (Bronze). PM Society Digital Awards 2021:Meetings &Events (Bronze).

  • Purple Agency Purple Agency

    Conceptual Creative. Art Direction. Campaign Copywriting. Medical Copywriting. Illustration. Content creation and distribution. ... E-mail marketing. Campaign measurement, data and analytics. Digital Out of Home.

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Approximately 5 fully matching, plus 23 partially matching documents found.

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IGNIFI

We’re IGNIFI. An independent creative agency, we help spark and sustain successful brands for some of the biggest names in...

Latest intelligence

The speed of science and the pace of comms
Pharma red tape slows comms but there is a solution, Paul Hutchings, founder of fox&cat, writes....
Improving cardiovascular disease care and awareness
Scott Curley talks to PME about the risks of CVD and the importance of getting the right treatment at the right time...
Virtual Patient Engagement Program: A Customer Story
Our client wanted to better understand the needs, preferences, and treatment gaps among adult patients with a rare genetic disease......