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digital content

This page shows the latest digital content news and features for those working in and with pharma, biotech and healthcare.

The future of healthcare professional engagement

The future of healthcare professional engagement

are also being bombarded with more digital tools and options for navigating content than ever before. ... Ilana Scholl is EVP, Head of Digital Strategy at Caudex. 14th June 2022.

Latest news

  • Fishawack Health acquires digital marketing agency closerlook Fishawack Health acquires digital marketing agency closerlook

    Fishawack Health has acquired digital marketing agency closerlook, a digital marketing healthcare agency based in Chicago, US. ... The agency’s healthcare marketing spans four ‘interlocking’ capabilities – omnichannel strategy, conceptual

  • Indigo Medical joins imc group Indigo Medical joins imc group

    With the addition of Indigo, imc group will now offer services for clients across seven core divisions, including medical &scientific content, publications, digital &creative, insights &consulting, patient engagement, meetings &events and

  • The digital shift in pharma marketing The digital shift in pharma marketing

    Respondents confirmed that content personalisation has generated maximum returns on digital investments, addressing the challenges of reduced face time for sales reps. ... It has never been more critical to know your customer through every given

  • Indegene Pharma Marketer 2020 Report predicts significant shift in channel spends Indegene Pharma Marketer 2020 Report predicts significant shift in channel spends

    Respondents confirmed that content personalisation has generated maximum returns on digital investments, addressing the challenges of reduced face time for sales reps. ... priority. Marketing organisations have built up a suite of automation and

  • Indegene acquires DT Associates Indegene acquires DT Associates

    in establishing consolidated centres of excellence for digital content, channel operations, performance measurement and customer innovation, is very exciting.”. ... proprietary solutions for the objective measurement of Customer Experience (CX) and

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Latest Intelligence

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Latest appointments

  • Corin Baird joins Havas Just:: as head of digital Corin Baird joins Havas Just:: as head of digital

    We were looking for someone who understands how to design content that has an impact. ... Corin’s experience of creating digital content to generate a direct commercial gain means that he is driven by efficiency and return on investment," said Nicole

  • Healthcare comms appointments Healthcare comms appointments

    Patel’s responsibility will see him identify digital and social media opportunities to boost communications activities. ... Over the last 20 years, Patel has led digital, content and social media strategies for a variety of organisations in they health,

  • Brandcast Health expands account management team Brandcast Health expands account management team

    Finally, Melichar joins Brandcast as digital content executive, and has responsibility for creating and publishing content for its partner and clients' media channels. ... Charlie Grieve, Brandcast's chief executive officer, said: “We're proud of our

  • Tom Griffiths appointed as head of digital at Virgo Health Tom Griffiths appointed as head of digital at Virgo Health

    of digital channels, from content-led search and social marketing to app and website design and build. ... in creative healthcare communications with a strong and ambitious focus on digital innovation.

  • Ogilvy HealthPR appoints social media manager Ogilvy HealthPR appoints social media manager

    Canvin joins from Brandcast Media/ Health, where, as digital content manager, she was responsible for implementing digital strategy and leading digital content production. ... She was previously a digital executive editor at Bupa. With more than six years

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Latest from PMHub

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Latest intelligence

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Danny Buckland July2022
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Senior Consultant Leah Carlisle explores the key trends discussed at the 16th annual Personalized Medicine Conference, providing expert analysis and key recommendations for biopharmaceutical innovators....