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Digital content management

This page shows the latest Digital content management news and features for those working in and with pharma, biotech and healthcare.

Fishawack Health acquires digital marketing agency closerlook

Fishawack Health acquires digital marketing agency closerlook

Fishawack Health has acquired digital marketing agency closerlook, a digital marketing healthcare agency based in Chicago, US. ... The agency’s healthcare marketing spans four ‘interlocking’ capabilities – omnichannel strategy, conceptual

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  • Combining hard technology with human skills Combining hard technology with human skills

    In terms of the adoption of digital technologies, content management systems are by far the most widely used, while marketing automation tools are rising fast. ... When asked about their priorities, digital teams believe their companies should focus much

  • Strategic planning in the digital age Strategic planning in the digital age

    Meanwhile, the pharmaceutical sales representative model continued, enhanced by new tools like e-detail aids that replaced paper product detail aids with digital content, and customer relationship management (CRM) tools to ... Know your digital

  • Going fully digital Going fully digital

    Developing content faster in order to continuously refresh its digital channels for improved customer engagement was the impetus for adopting an end-to-end commercial content management system with digital asset ... By adopting a fully digital approach

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  • Viseven opens a new center of excellence in India

    Viseven Digital Content Factory is a comprehensive set of smart solutions ensuring a single approach to content management across all brands, channels, and markets. ... Digital solution managers, liaisons, channel and project managers, and many other

  • Welcoming analytics-driven digital marketing agency closerlook to the Fishawack Health pack

    The firm’s approach to data-driven healthcare marketing is powered by its four capabilities: omnichannel strategy, conceptual creative and content, digital tactics and media management, and advanced analytics, each of ... The COVID-19 pandemic has

  • Lucid Group expand its UK office footprint in Macclesfield

    The team has exceptional skills in scientific strategy, content creation, editorial excellence and digital design – capabilities that Lucid Group had long admired and needed in order to continue its growth and ... team.”. Forty of the 60-strong team

  • Powerful digital content management for the life sciences

    Adapting content, managing digital assets, publishing to CRM and obtaining LMR approval often had to be performed in completely separate platforms – which requires additional training and involvement of multiple agencies and ... Aside from simplifying

  • Healthcare Media Europe – HME Ltd Healthcare Media Europe – HME Ltd

    HME are long-established specialists in the planning, buying, management and delivery of reprints, ePrints and copyright permissions for the healthcare industry. ... Ongoing analytics and copyright management services are provided for digital content

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