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Digital engagement

This page shows the latest Digital engagement news and features for those working in and with pharma, biotech and healthcare.

Fostering meaningful HCP engagement at congresses

Fostering meaningful HCP engagement at congresses

To go beyond transactional engagement, we need to create significant conversations while ensuring measurable outcomes. ... Digital inspiration for pharma on mobile, social media, strategy, best practice, regulations and more.

Latest news

  • Are we the masters or servants of omnichannel engagement? Are we the masters or servants of omnichannel engagement?

    Successful companies are also ensuring teams have the capabilities to engage across channels, especially digital channels. ... Digital inspiration for pharma on mobile, social media, strategy, best practice, regulations and more.

  • Biogen and Happify Health team up to create digital platform for MS patients Biogen and Happify Health team up to create digital platform for MS patients

    The Happify Health platform uses a digital tool configured for MS and Kopa, providing health and wellness support with access to healthcare professionals. ... Sequences are configured to address and support specific medical conditions, while combining

  • The future of healthcare professional engagement The future of healthcare professional engagement

    Most pharma organisations have good, insightful understanding of their customers, and many desire and are willing to fulfill their customers’ needs through multiple digital engagement options. ... Ilana Scholl is EVP, Head of Digital Strategy at Caudex.

  • PMEA 2021: A Celebration of Excellence in Patient Engagement PMEA 2021: A Celebration of Excellence in Patient Engagement

    It was celebrations all round for Novartis UK, winning not one but two awards for Excellence in Patient Education and Support and Excellence in Engagement through Digital Channels.

  • Indigo Medical joins imc group Indigo Medical joins imc group

    With the addition of Indigo, imc group will now offer services for clients across seven core divisions, including medical &scientific content, publications, digital &creative, insights &consulting, patient engagement, meetings &events and

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Latest from PMHub

  • Survey launch: The future of HCP engagement impact Survey launch: The future of HCP engagement impact

    EPG Health invites you to participate in a study exploring the evolution, impact and future of HCP engagement. ... It will also reveal any shifts over the last 2 years in the challenges facing digital HCP engagement, views on the future of scientific

  • The (inevitable) digital transformation of Medical Affairs

    It also highlighted that digital provides new ways for MA members to connect and engage with stakeholders. ... In addition to embracing the power of data and analytics, MA needs to get comfortable with novel digital engagement techniques.

  • Harnessing the power of omnichannel for impactful HCP engagement Harnessing the power of omnichannel for impactful HCP engagement

    EPG Health, as a digital innovator that is already employing omnichannel and personalisation methods to drive engagement with scientific information, highlights the following key pillars that must underpin successful omnichannel strategies.

  • DIGITAL EXPERIENCES: LEARNINGS FROM OUTSIDE PHARMA DIGITAL EXPERIENCES: LEARNINGS FROM OUTSIDE PHARMA

    It’s long been the case that pharma lags behind other industries when it comes to digital adoption and engagement. ... It’s long been the case that pharma lags behind other industries when it comes to digital adoption and engagement, and that fact

  • Innovative HCP user experience earns award for Medthority platform Innovative HCP user experience earns award for Medthority platform

    Delivering impactful digital HCP engagement has long proven to be a stumbling block for pharma; EPG Health’s most recent  research highlighted ‘providing real value’ as a major challenge facing 77% ... Part of the difficulty stems from poor

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Lucid Group Communications Limited

WE’RE ON A MISSION To transform lives through communication that changes behaviour and improves health outcomes....

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