This page shows the latest digital insights news and features for those working in and with pharma, biotech and healthcare.
With the addition of Indigo, imc group will now offer services for clients across seven core divisions, including medical &scientific content, publications, digital &creative, insights &consulting, patient engagement, meetings &events and
To provide such insights, Oracle integrated Proteus Digital Health’s adherence-tracking smart pill into its EDC system, while other companies use connected tablet bottles, app notifications and SMS text messages ... End-to-end digital drug development
In order to generate insights and digital biomarkers, data scientists who are skilled experts in advanced analytics are needed. ... sets. Artificial Intelligence and machine learning can generate new insights and digital biomarkers that have.
Regulatory concerns are limiting innovation. There is no long-term commercial strategy grounded in marketing and business objectives, no iterative testing, no learning from insights, no regular audit of digital assets ... Digital inspiration for pharma
The stand-alone network agency will provide clients with strategy development, digital solution, insights, resources and campaign management all directed at improving communications with patients and fostering strategic alliances with patient
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Marketing constants and change. Also flagging some of the changes the industry faces was Julie Richards, global head of creative and digital, insights and commercial solutions at Novartis’ CONEXTS. ... Digital inspiration for pharma on mobile, social
Increased digital engagement is encouraging companies to think much more about the whole user experience at launch. ... 5. Customer experience thinking. Simon Hackett says the acceleration of digital is improving insights – and launch leaders are
Gain competitive intelligence. Recognise strategic digital partnerships. Identify the influencers or Digital Opinion Leaders. ... Discover who your digital opinion leaders are and build a relationship with them.
Vanity metrics often crop up when we’re discussing digital measurement,” said Amy. ... This means understanding internal perspectives through broad crossfunctional engagement, but it also means throwing the net wider to capture external insights from
Digital is the answer, but consider flexibility and insights in your planning. ... In this way, the real-time insights and feedback from digital communications will be invaluable tools, enabling marketers to stay agile, responding to what HCPs need, or
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analytics. He reports to Michelle Keefe, President, Syneos Health Commercial Solutions. “Tim is further embedding strategic insights, behavioral science and digital transformation across our communications business – strengthening foundational
of digital, strategy and insights. ... As managing director, Safeio has brought Jon Buckley (pictured right) to the team, who takes on the role of director of digital, strategy and insights.
Bath joined the Aurora team in 2015 – as the agency’s digital insights lead, he ensures client strategies are supported by digital, data and insights that both help develop engaging programmes
business's development, including the growing insights and digital functions.”. ... Bedrock's recent expansion saw it take on five new members of staff last month and before that it added Pip Keys as head of insights.
During her 12-year tenure at Dun &Bradstreet she helped transform the company from being a data provider to an innovative digital enterprise that leverages big data, insights and analytics.
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Globally acclaimed healthcare communications and medical insights network, Porterhouse Medical Group, is delighted to announce that our US-based team is celebrating its fifth anniversary this month. ... experts. Watch this space …. Our Approach.
Brad Womble, Senior Director of Strategy, Marketing and Mergers &Acquisitions, at Jabil Healthcare dives into several thought-provoking topics, including how insights from “digital twins” can be used to improve patient ... Address:. Impetus Digital.
This shift has been enabled by the emergence of personalized medicine, digital technology, empowered patients—driven by greater access to information, richer datasets, and evidence sources. ... These networks are fueled by data, social proof, digital
Real-world methodology &results from hosting an ongoing, nationwide Digital Content Council. ... Leverage a variety of cutting-edge virtual tools to gather targeted and collaborative feedback and insights, while avoiding digital collaboration fatigue.
Combining Behavioural Science, Data Insights, and Digital and Live UX in One Unit. ... Combining Behavioural Science, Data Insights, and Digital and Live UX, the Unit enables experiential marketers to design more impactful live, virtual and hybrid
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KVA is an award winning full-service digital communications & brand experience agency. Our healthcare expertise blends creative ‘outside-the-box’ thinking with...