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Digital transformation
This page shows the latest Digital transformation news and features for those working in and with pharma, biotech and healthcare.
NHS trusts set a 90% target for electronic patient records by UK health secretary
Javid announced the proposals in a speech at the HSJ Digital Transformation Summit, where he stated that current estimates indicate that one in five NHS trusts still do not have the ... year. The health secretary also highlighted a need for digital
Latest news
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Omnichannel marketing – more than a buzzword
A balancing act. 40% of industry professionals believe the 2020/2021 digital transformation has been accelerated by more than five years. ... Digital inspiration for pharma on mobile, social media, strategy, best practice, regulations and more.
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Q&A: Amar Urhekar
Which buzzwords/office jargon get on your nerves? There are many! Digital transformation, alignment, agree to disagree, with due respect, move the needle, don’t throw the baby out with the
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TBWA\WorldHealth London announces restructure and key hires
Her experience spans medical market research, digital transformation within healthcare and direct-to-consumer campaigns.
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The digital shift in pharma marketing
Indegene’s surveys in 2016 and 2019 show a spike in digital spend. ... Creating the right omnichannel mix. The pharma industry embraced the call for digital transformation five years ago in a bid to survive sweeping changes in the business environment.
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AI: opportunities and barriers to improving healthcare
The NHS’ long-term plan has ambitions to drive its digital transformation to maximise the very practical benefits AI can provide. ... Digital inspiration for pharma on mobile, social media, strategy, best practice, regulations and more.
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Latest Intelligence
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A creative awakening – how pharma is bringing innovation to the patient journey
It advocates novel thinking across all aspects of healthcare to encourage scientific inspiration, digital transformation and care system recalibration. ... Digital inspiration for pharma on mobile, social media, strategy, best practice, regulations and
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Is there such a thing as the new normal? Or is it simply the ‘here and now’?
Over the years we, as consumers, have all embraced digital transformation in our everyday lives. ... Industry leaders talk about ‘digital transformation’ but progress will be glacial unless we educate procurement to buy digital services discerningly.
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Mapping patient pathways – with a focus on patient-centricity
Digital transformation: With the £2.1bn recently pledged to digitally transform the NHS, we can expect to see an increase in connectivity and adoption of digital tools that will be crucial ... Digital inspiration for pharma on mobile, social media,
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Charting patient pathways with precision for better healthcare
The government recently pledged £2.1bn for NHS digital transformation that should see greater connectivity and tools that can monitor health conditions with greater clarity. ... We must make sure the patients, and those who cannot engage with digital
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Engaging HCPs on their own terms: how pharma can adapt to the post-pandemic digital era
Compared to traditional in-person interactions, digital offers HCPs the flexibility they need. ... Pharma now has the opportunity to strengthen the progress of the past 18 months and embrace this digital transformation, integrating its messages within a
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Latest appointments
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David Hunt launches independent agency The Considered
CCO Pete Armstrong has experience leading teams that span digital, advertising and CRM agencies across the US. ... Aurora Archer, founder and CEO of new-era marketing consultancy, Bellatrix Group, has 25 years of experience, including seven years driving
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Healthware Group appoints Yannick Valenti as digital strategy and customer engagement director
Prior to Healthware, Valenti spent three years at Ogilvy Health as digital strategy director. ... His healthcare marketing and digital tech strategy experience are an important addition to our company, and the wider Healthware Group, as we continue to
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McCann Health appoints Adriano Botter as global chief digital officer
Prior to taking on the new role, Botter was digital director for McCann Health Brazil. ... In his new role as chief digital officer, Botter will lead the transformation of McCann Health’s digital offering across the global network.
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Syneos Health appoints Tim Pantello as president of communications
analytics. He reports to Michelle Keefe, President, Syneos Health Commercial Solutions. “Tim is further embedding strategic insights, behavioral science and digital transformation across our communications business – strengthening foundational
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Mundipharma appoints chief information officer
Mazas said: “Taking an entrepreneurial approach to technology is vital for pharma companies that want to stay ahead of the every advancing pace of digital transformation.
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Latest from PMHub
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Live Webinar: Streamlining the Drug Development Process to Transform Global Health
Associate Vice President, Product Management at ArisGlobal, will sit down with Natalie Yeadon for a deep dive into automation and digital transformation in the life science industry, with a special focus ... Address:. Impetus Digital. WaterPark Place.
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The Contradiction Conundrum: New digital pharma report
The rapid digital transformation in pharma in recent years has been nothing short of remarkable. ... We help clients create effective digital products using strategy, user research, and UX and UI design.
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Gamifying Remote Patient Monitoring
Address:. Impetus Digital. WaterPark Place. 20 Bay Street, 11th Floor. Toronto.
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What’s the top trend uniting patients, healthcare professionals, and payers? The desire for a connected customer experience
COVID-19 has largely sped up the digital transformation of healthcare, boosted innovation, and put the human-centric experience of healthcare front and center.
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2022: What next after digital transformation?
Until two years ago, including some digital elements into marketing and communications sufficed for pharmaceutical organisations to feel content with their progress towards digital transformation. ... We need to go from digital transformation to digital
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Approximately 24 fully matching, plus 33 partially matching documents found.
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- Bristol Myers Squibb announces positive trial results for treatment of MS
- Biogen and Happify Health team up to create digital platform for MS patients
- Moderna to launch Innovation and Technology Center in the UK
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- NICE issues final appraisal recommending LEO Pharma’s Adtralza for moderate-to-severe atopic dermatitis
- ALL SYSTEMS GO: UNDERSTANDING WHO’S WHO IN THE NEW NHS LANDSCAPE
- A creative awakening – how pharma is bringing innovation to the patient journey
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Origins are part of the Resonant Group. Using novel research methodologies, we dig deeper to deliver authentic audience experiences that...
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