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E-detailing

This page shows the latest E-detailing news and features for those working in and with pharma, biotech and healthcare.

The Healthcare Partnership is launched

The Healthcare Partnership is launched

The Healthcare Partnership delivers services such as rep appointment booking, key message delivery, remote tele e-detailing, tele-research, to name a few.

Latest news

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Latest Intelligence

  • The flexible salesforce The flexible salesforce

    Significant variability has also been seen in the uptake of live interactions via phone calls and e-detailing across countries. ... Even with their relatively lower uptake of e-detailing, both the UK and Germany have also seen increases in promoter levels

  • Multichannel engagement and the need for greater understanding of European markets Multichannel engagement and the need for greater understanding of European markets

    E-detailing is already an established means of allowing efficient engagement, interactivity and convenience at a lower cost.

  • Combining hard technology with human skills Combining hard technology with human skills

    Investment in digital. So where is that investment going? The ‘multichannel rep’ is growing in strength, with reps increasingly equipped with digital tools like tablet e-Detailing and approved email. ... However, remote detailing and eRep

  • Redefining communications excellence Redefining communications excellence

    However, they may be part of disease-specific online communities, or open to learning about products via e-detailing.

  • The rise of digital comms The rise of digital comms

    For example, tablet e-detailing has become a standard approach (used by 84% of companies) and rep email adoption has risen to 49%, with another 38% planning or currently running pilots. ... Remote detailing has its highest impact in the youngest age

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Latest from PMHub

  • The 7 biggest risks to e-detailing success

    E-detailers promote medicines to healthcare professionals (HCPs) over the phone and via online platforms, such as WebEx.

  • How to dramatically increase ROI on your eDetailing content

    E-detailing content is a major investment and is often the best content that marketers on their products. ... This isn’t just your e-detailing presentation uploaded online but, in a sense, your customer team too.

  • Pharma email marketing: Your top 12 tips

    Right now, many life science companies are looking to expand their e-detailing to a bigger multichannel experience. ... To show what can be done, Anthill has created an  e-book ‘multichannel e-detailing’ that lays out the opportunities.

  • Why AI might be the rep’s best friend

    Many companies are looking to ‘get going’ with multichannel by building on their existing e-detailing platforms. ... To show what can be done, Anthill has created an e-book ‘multichannel e-detailing’ that lays out the opportunities. > >

  • How to choose your digital channels

    E-detailing: Great for in-depth discussions, engaging people in specific topics or even identifying areas gaps in knowledge levels. ... Remote call: Like e-detailing, this is great for in-depth discussions and providing personal service.

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