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generics

This page shows the latest generics news and features for those working in and with pharma, biotech and healthcare.

Too much success

Society facilitates innovation, creates markets and enables monopolies. In return, the industry gives it new medicines and, eventually, a pile of low-cost generics.

Latest news

US government announces first set of drugs subject to Medicare inflation rebates

generic drugs for chronic conditions, such as high blood pressure.
US health department proposes three new models to help lower cost of drugs

One suggested model includes offering some essential generic drugs for $2 a month. ... monthly $2 fixed co-payment for commonly used generic drugs for chronic conditions, such as high blood pressure.
Sandoz’s high concentration Hyrimoz formulation recommended for use in EU

position in generic antibiotics.
WHO joins calls for equitable access to healthcare products ahead of future pandemics

Sciences, the International Generic and Biosimilar Medicines Association and Médecins Sans Frontières.
Eli Lilly and EVA Pharma collaborate to enhance insulin access in Africa

transfer’ of the technology needed to enable the generics drugmaker to formulate, fill and finish insulin vials and cartridges.

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Latest Intelligence

Changing an organisation’s microfoundations – why capabilities count

But no one today would suggest that a small molecule, generic primary care company needs the same capabilities as an orphan drug, speciality company. ... Imagine, for example, Alexion’s rare disease business model trying to compete with, say, Viatris
Environment: where does the pharmaceutical industry stand?

One international generics company is aiming to achieve 100% water ‘neutrality’ by 2025, meaning that the quantity of water ‘harvested’ will be equal to fresh water consumption.
‘Who moved my cheese?’

Blanket emails with a long, generic message can easily go unseen, and using a tailored email with succinct copy is fundamental to conveying your message in a more effective way.
Value add: using digital engagement metrics to optimise and drive salesforce effectiveness

For example, we regularly see this approach change average email open rates of, say, 15% for a generic email relating to promotional content to 50% across segmented programmes.
Health technology assessments: understanding the global landscape and considerations for drug development

The HTA comparator may also set a price benchmark, which can limit the achievable price for a new product – especially if it’s a generic.

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Approximately 6 fully matching, plus 189 partially matching documents found.

Latest appointments

Diane DiGangi Trench appointed as country head of Sandoz UK

Sandoz, the generics division of Novartis, has announced the appointment of Diane DiGangi Trench as its new UK country head. ... In her new role, she will work to continue to expand access to biosimilar, generic and originator drugs for patients in the UK
New hires at Bayer, Eisai and Accord Healthcare

Anthony’s experience in running pharmaceutical businesses and his time at the coal-face of pharmacy delivery will help us achieve these goals and adds to our burgeoning team of generics
BMS appoints new commercial leader, Davies joins Eisai and more

Hikma Pharmaceuticals appoints VP, sales and marketing, Generics. Kristy Ronco has been appointed as vice president, sales and marketing, generics for Hikma Pharmaceuticals. ... There, she will be responsible for leading its generics business, including
Sigurdur Olafsson becomes CEO of Hikma

He was most recently president and chief executive officer of the Global Generic Medicines Group of Teva Pharmaceuticals, a position he held from 2014 to 2016.
Perrigo appoints Gerresheimer’s Uwe Rohrhoff as CEO

Generic pharmaceutical company Perrigo has appointed Uwe Rohrhoff, Gerresheimer’s former chief executive officer, as its new CEO.

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Latest from PMHub

HOW DID COVID-19 AFFECT PRESCRIBING BEHAVIOURS? FIVE KEY FINDINGS FROM A NEW STATE OF THE NATION REVIEW

There was also a greater number of generic products. Anticoagulant therapies such as apixaban, rivaroxaban and edoxaban topped the spending charts, while respiratory products such as inhalable treatments for asthma and
Using ethnography to uncover the authentic patient experience

These insights are also pivotal when designing patient support programmes that truly meet the needs of the specific patient population and are not a generic support offering.
Why big pharma needs to be braver

to cut through all the other generic communication for a time-poor HCP.
Freyr Solutions

for Pharmaceutical, Generics, Medical Device, biotechnology, Biosimilar, Consumer Healthcare, Cosmetic companies across the globe.
Market Shaping for Better Healthcare Decisions

Furthermore, generic medicines, including biosimilars, are increasingly being used to successfully treat more patients.

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