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HCP Access

This page shows the latest HCP Access news and features for those working in and with pharma, biotech and healthcare.

Ashfield launches ‘end-to-end’ cell and gene therapy commercialisation network

Ashfield launches ‘end-to-end’ cell and gene therapy commercialisation network

The network will provide guidance on commercialisation strategic support, early clinical development, distribution and logistics, market access and patient and HCP engagement and support.

Latest news

  • NICE recognises Smartinhaler as best practice for asthma care NICE recognises Smartinhaler as best practice for asthma care

    The Medtech Innovation Briefing - designed to accelerate NHS access to innovation in new treatments and diagnostics - reports that the device has also been proven more effective than the current practice in ... The Smartinhaler is priced at £100 per

  • Monitoring the social media activity of HCPs Monitoring the social media activity of HCPs

    HCP social media monitoring gives you access to tens of thousands of HCP discussions which can be used like an extensive focus group. ... 3. Monitoring HCP-only conversation typically means less pharmacovigilance and adverse event (AE) reporting issues.

  • The right way to go digital

    Either you can contact the HCP directly via a verified email list or you can deliver the messages to a closed, verified-HCP community. ... Remember however that some sites allow access when any number is typed into their landing page.

  • Tighten the loop

    Long-term HCP relationship building. • Round-the-clock access to information and key people for HCPs. ... Relevance of content. • Trustworthiness. • No marketing speak. • Easy to access, navigate and find content.

  • Critical connections

    To be successful in the dynamic European healthcare marketplace, public relations companies need to have real, first-hand experience in dealing with the challenges, whether they stem from regulations, market access, ... the media, or patient and HCP

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Latest Intelligence

  • The impact of pharma congresses on HCPs – virtual and in person The impact of pharma congresses on HCPs – virtual and in person

    Bringing engagement strategies closer to the primary intentions of attending delegates will likely further benefit the HCP experience. ... Hybrid models may widen HCP access. Organising committees planning hybrid congresses typically seek to integrate

  • Global leaders in digital channels Global leaders in digital channels

    Spanish users are particularly active in person, recording 47 HCP interactions per week through this channel. ... The most successful field teams enable flexible two- way HCP engagement, ensuring HCPs can access personalised information at the right

  • Simplifying HCP access to digital information Simplifying HCP access to digital information

    This new standard will improve how life science companies interact with their customers, and help to streamline HCP access to the drug and treatment information required to facilitate patient engagement. ... For example, one HCP may want to receive

  • Warning signs Warning signs

    The challenges around call rates, access and inefficiencies in the traditional representative model are well known. ... gaining HCP access.

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Latest from PMHub

  • Is COVID-19 yet another barrier to contraceptive access? Is COVID-19 yet another barrier to contraceptive access?

    9. it’s no surprise that women are unsure where to access contraceptives. ... Meaning that alongside the ability to access the contraceptive itself, it is essential that women also have access to an HCP who can guide them through this process.

  • EPG Health EPG Health

    Providing a trusted learning environment, with convenient access to content that supports HCP treatment decisions and patient outcomes, Medthority is funded through pharmaceutical educational grants and sponsorship. ... decisions. How does Pharma-HCP

  • The Art of Agile Marketing

    HCP access: Because access rates continue to fall, the moments when we can actually get into dialogue with HCPs become vital.

  • How personalising multichannel improves customer experience

    Great! Providing content in other channels extends customer relationships. Now, with HCP access at a premium, look to personalize the experience to deliver more value. ... You can also use ‘social proof’ to highlight what a HCP’s peers recently

  • How do you solve a problem like non-adherence? Part 2

    The HCP has to determine whether this is due to non-adherence, or to an underlying effect in a real-world scenario. ... the patients relationship with their HCP and ease of access. The solution isn't just about communicating the benefits of adherence –

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Streaming Well

Streaming Well is a healthcare-focused, award-winning video production company which operates in the US and Europe. We create engaging visual...

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