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influencers
This page shows the latest influencers news and features for those working in and with pharma, biotech and healthcare.
Galderma launches Rosacea Space to raise awareness
As well as entries from the public, prominent artists and influencers will feature on the website. ... To launch the awareness campaign, commissioned artists and online influencers suffering from rosacea will share their experiences and what rosacea
Latest news
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Discovering the unique power of DOLs – are you harnessing the power of pharma’s new educators?
Each influencer is a bit different, so let his or her perspective drive the partnership.
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W2O rebrands as ‘health innovation company’ Real Chemistry
on influencer and entertainment marketing.
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Don't hesitate, vaccinate!
It might be to share some of your company’s information; it might be a public health or patient charity website; it might be a local or celebrity influencer commenting on
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Q&A: Kate Callan
Working on that programme ultimately led me to shift focus to building our social media and influencer practice at our agency.
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Evolving at home
Pfeffer, and many other authorities, see these behaviour traits as characteristic of people who are good influencers. ... And I hope I can assume that my readers understand the value of being a good influencer.
More from news
Approximately 2 fully matching, plus 115 partially matching documents found.
Latest Intelligence
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How Resonant’s innovation and creativity resolve healthcare communications challenges
With a rare strength and creativity in media and influencer relations, Anthem offers a fresh approach to health PR that cuts through the noise.
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How understanding the rare disease patient’s lived experience creates better health communications
We must understand the emotional and clinical journey of the patient and key-influencers pre-diagnosis and beyond, along with their motivations.
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How COVID-19 has renewed the focus on behaviour change
Micro-influencers, patients and people from diverse backgrounds are key in influencing behaviour.
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Strictly personal: how to deliver 360-degree engagement to support your organisation’s agility and impact
organisational structure but also data on their digital, preferences and previous engagements, plus the influencers that they are connected to.
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Curb your conservatism: can pharma ditch its cautious approach to creativity in comms?
Social also provides opportunities to co-create with influencers who understand what resonates with niche audiences.
More from intelligence
Approximately 2 fully matching, plus 83 partially matching documents found.
Latest appointments
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Anthem PR appoints new managing director Rebecca Fergusson
media. With an increasingly rare strength in media and influencer relationships, the team at Anthem is an exception.”.
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Evoke KYNE promotes Carolyn Coyle to executive vice president
Coyle has over 15 years of experience in the healthcare communications industry, with expertise in strategic brand and franchise communications, disease awareness programming, data and regulatory milestones and advocacy and influencer
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New hire and promotions announced at Evoke KYNE
She specialises in awareness campaigns and special events, having worked with high- profile physicians, celebration and influencers on behalf of major pharma companies.
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Red Consultancy appoints MD in its health division
The work is rooted in insight and strategic thinking, and combines the best in social, influencer and media.
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Portland Health appoints Alfred Jackson as a partner
The Portland Health team recognise the importance of legislators, regulators and influencers in shaping the course of treatments, issues, companies and organisations in the US.”.
More from appointments
Approximately 0 fully matching, plus 8 partially matching documents found.
Latest from PMHub
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Could femtech be the answer to the gender health gap?
32. Could the involvement of more high-profile influencers and celebrities be a way to garner more attention from both investors and the general public?
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ALL SYSTEMS GO: UNDERSTANDING WHO’S WHO IN THE NEW NHS LANDSCAPE
The customer landscape will shift, bringing in a new cast list of influencers, and these customers will be moulded by a different corporate environment.
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Digital Opinion Leaders (DOLs): Who are they and how can Pharma engage them?
Unlike typical social media influencers, DOLs are not trying to self-promote but rather want to educate, engage, and challenge their followers.
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How can Pharma help HCPs face Dr. Google?
Google – and other forms of misinformation such as fake news articles, online forums and social media pages and influencers – from the outset to manage the situation.
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EQUAL FOOTING: HOW PHARMA CAN HELP THE NHS TO ACT ON HEALTH INEQUALITIES
But remember too that the cast list of influencers will range far beyond the traditional Key Opinion Leader in a hospital setting.
More from PMHub
Approximately 5 fully matching, plus 90 partially matching documents found.
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