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Latest Intelligence

• The evolution of medical affairs – active cooperation, collaboration and communication

  In turn, KOL advocates can communicate effectively with their peers and the wider HCP community. ... As pharma companies continue to realise the potential positive impact that KOLs can have on their business, KOL engagement will continue to evolve and

• Engaging with your opinion leaders

  Of course you do. Are your company's KOL engagement processes conducive to this? ... medical affairs in the run-up to launch, and commissioned to deliver the first KOL mapping the company has undertaken.

• Next-generation KOL intelligence

  Advances in KOL intelligence are delivering richer insights into clinical landscapes than ever before, better enabling pharma to meet the challenges of an increasingly competitive and complex environment for KOL engagement. ... Or are you new to KOL

• Mapping KOL relationships

  Whether conducting your own KOL mapping or working with an agency, start by asking yourself: what would I do with the information gleaned? ... The resulting mapping will provide a wealth of insights that will make your KOL engagement programme specific

• Sustaining relationships

  Every KOL has different interests and wants to be engaged in a different way. ... How can you ensure more effective KOL engagement? Many pharma companies are really good at working with KOLs.

Latest from PMHub

• Digital Content Council: A Customer Story

  Real-world methodology &results from hosting an ongoing, nationwide Digital Content Council. Using a mix of several synchronous (real-time) and asynchronous (over-time, anytime) virtual tools, all available on the same, comprehensive online

• Leveraging KOL insights to succeed in a data-driven world

  As companies move to explore more virtual spaces, new channels for KOL engagement have emerged, as has a new breed of influential figures: digital opinion leaders (DOLs). ... Understanding this can be valuable when developing KOL engagement strategies,

• KOL Insights in a Digital World

  Presented at Evidence Life Science’s Medical Affairs KOL Engagement &Insights Conference, November 17, 2021 with Christina L.

• Medscape Medical Affairs

  KOL ENGAGEMENT:Fast-track your engagement with external experts, leveraging our worldwide relationships with faculty.

• Advancing Precision Medicine in Oncology

  Jerome Madison, Host of The Precision Medicine Podcast, shares his leadership lessons and tips for building and training new sales teams in the era of precision medicine. He also dives into the promises and pitfalls of genomic testing and precision