This page shows the latest Launch excellence news and features for those working in and with pharma, biotech and healthcare.
This could, ultimately, do more harm than good.”. Galderma recently announced the launch of its Excellence in Multichannel Medical Education (GEMME) webinar platform, kick-starting with a four-part webinar series:
Finding great medics to work on a launch team is a tough challenge. ... Other examples of industry medical excellence to support launch include:. Creating medical competency frameworks for different medical roles and levels of seniority, with specific
In our industry we have spent much time building launch excellence frameworks, processes and tools to help bring some structure, rigour and coordination to the complex and risky process of launching ... milestones, launch team temperature checks, launch
Last year saw the launch of a new category – Excellence in Communications through Creative Execution – that aims to recognise entrants that bring real creativity to a strategic campaign. ... Why is it important for the Comm uniqué Awards to have an
This year saw the launch of two new categories: Excellence in Integrating Non-Promotional Communications and Excellence in Communications Through Creative Excellence.
Launch excellence can no longer focus on a single lead indication or the quickest market, it is essential to consider multiple indications and the full life cycle of the asset. ... Launch excellence requires flawless execution with strong strategic
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In a launch excellence context, pharma can share something new and exciting to benefit HCP practice and patients. ... smart launch excellence solutions to maximise insights.
Inertia is in the DNA of too many organisations and this impacts how they are run as well as their launch excellence.”. ... Grimes-Crompton believes a sharper and earlier focus on patient need combined with a deeper understanding of HCPs in condition
Achieving launch excellence has now become about empathising with HCPs’ struggles. ... In its essence, launch excellence hasn’t changed much in the past few years.
Launch excellence or launch better? We’ve all become ‘excellent’. We have our playbook and trusted structures. ... If we do this, I think we can take launch excellence to a new level.
successful? Which behaviours, information and skills will I need to deploy? Launch excellence is one of those bingo phrases but, with so many launches failing over the years, who has measured
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He previously served with Wolters Kluwer, Cegedigm and IMS, and in his new role will be responsible for GalbraithWight's new launch excellence planning application Apollo LX.
She also led the PR team that won the Cello Health Award for Launch Excellence at the recent PMEA for its work on Bayer's Eylea.
Prior to taking moving to the UK Dallas' most recent role at San Francisco-based Genentech was to lead its approach to global oncology launch excellence and biosimilar readiness.
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Presented at Fierce Pharma’s Medical Affairs Launch Excellence Conference February 4, 2021.
During the COVID-19 pandemic, a new digital-first launch model emerged as a gamechanger for driving better customer experiences. ... customer experiences that not only drive better engagement but ensure an agile launch.
Dave Stuteville, Executive Vice President, Learning &Development, reveals the principles behind successfully training Sales Representatives and Medical Science Liaisons for a rapid biopharmaceutical product launch. ... a launch training plan than
In April’s PME, Danny Buckland has been talking to industry leaders about launch excellence in the featured article, Listen, learn and lift off. ... match! In this article, Cheryl Harrison Doyle, Global Asset Strategy Director, Lucid Group, talks about
Often the ask is around launch readiness and activation, with a focus on tactical execution. ... If you’re planning a launch and looking for some advice, get in touch!
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Bedrock Healthcare Communications is an award-winning, independent agency founded in 2011. We partner with healthcare professionals, patients, and global pharmaceutical...