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- PMLiVE

Laurence Pearce

Why AI might be the rep’s best friend

When looking for the next big thing in digital communication, there’s nothing bigger than the sweeping changes promised by artificial intelligence. There’s little doubt that AI is coming to pharma...

Anthill Agency

The conundrum of screening

The problem with the tests

Tightening medical device safety

European legislators seek to reduce patient exposure to safety risks

- PMLiVE

The focus of global healthcare communication

Exploring marketing strategies

US health reforms

Is the stage set for price controls in the US?

- PMLiVE

Toward an outcome

Disrupting the product-centred development cycle

- PMLiVE

Forming a picture of health

As life expectancy increases how can stakeholders ensure the last decades of life are healthy ones?

The quietest problem in healthcare is a palindrome

The effects of non-compliance

Are patients ready for digital doctors?

How can technology truly benefit health delivery?

- PMLiVE

Managing medication non-adherence

How pharma can play its part by driving adherence through engaging solutions

- PMLiVE

Healthcare in the digital age

Prof Jan Kimpen on a decade of digital change in healthcare and its future direction of travel

- PMLiVE

Keeping it real

Virtual and augmented realities are helping to shape the future possibilities for healthcare

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