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Marvel

This page shows the latest Marvel news and features for those working in and with pharma, biotech and healthcare.

Omnichannel marketing – more than a buzzword

Omnichannel marketing – more than a buzzword

By Dimitri Challouma and Dominic Cleall. As the old adage goes (for anyone who is a Marvel fan), ‘with great digital power, comes great responsibility…’ or something like that, right?

Latest news

  • The forefront of technology innovation The forefront of technology innovation

    Such claims and forecasts are commonplace, and industry thought leadership and event seminar programmes are replete with speculation about the marvels and promises of AI, for example, cutting to the chase

  • Takeda unveil final chapters of first graphic novel The Unbeatables Takeda unveil final chapters of first graphic novel The Unbeatables

    Partners with Marvel to complete the graphic novel as a part of its IBD Unmasked initiative. ... During the past year, IBD Unmasked and our partnerships with patients, physicians and Marvel have enabled us to support those living with IBD in a meaningful

  • Takeda and Marvel extend IBD cartoon initiative Takeda and Marvel extend IBD cartoon initiative

    Takeda Pharmaceuticals has launched the next part of its cartoon-based disease awareness partnership with Marvel. ... The comic’s first chapter was created by Marvel in collaboration with a panel of people living with IBD from across the globe and

  • Takeda and Marvel launch IBD superhero squad Takeda and Marvel launch IBD superhero squad

    Takeda has unveiled a series of superheroes that were specially designed for the company by entertainment firm Marvel to raise awareness of inflammatory bowel disease (IBD). ... Joining Samarium, a forensic scientist by day and super hero by night, are

  • Takeda partners with Marvel for IBD superheroes Takeda partners with Marvel for IBD superheroes

    The new superhero and accompanying graphic illustration series were developed by Marvel Custom Solutions, Marvel's little known content marketing agency. ... Marvel Custom Solutions has previously worked with Western Union, ESPN, Siemens and Visa (“the

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