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MSL
This page shows the latest MSL news and features for those working in and with pharma, biotech and healthcare.
That ‘don’t’ impress me much
target individuals or whole audiences; ask customers in MSL or sales calls how an event or activity they have engaged with has made an impact; build some qualitative insight gathering into
Latest news
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Using consensus to drive clarity
But maximising impact comes from getting the outputs to the widest possible audience as part of a dissemination plan: symposia discussion points, MSL materials, e-learning content, representative videos… the options ... This will help us maximise the
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PMEA 2019: Recognising excellence in improving patient outcomes
their innovative campaign, A Fresh Approach to Data Training for MSLs. ... The PMEA judges said: “This training programme for MSLs is creative and innovative in its approach to training, such as an escape room, theatre and speed dating.
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GCI Health hires six new starters
The agency has also appointed senior account executive, Alice Morgan, who joins from MSL and Talia Berkley joins as an account executive from ROAD Healthcare Communications.
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Riding the wave of digital disruption
But while using data to create an overview at the national level is important for his team of medical science liaisons (MSLs), “it's really about getting to their single HCPs ... But data, he says, is a two-way street: “It's not only MSLs going in
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Ashfield to establish European MSL network for Diurnal's Infacort
Hormone replacement drug anticipated to receive EU approval later this year
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Approximately 2 fully matching, plus 9 partially matching documents found.
Latest Intelligence
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Realising the potential of omnichannel in medical communications
Omnichannel also means that the average 12-minute physical MSL meeting can now be focused on the relationship and the critical conversations.
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Listen, learn and lift off
Many organisations have reduced sales teams or are transforming them into more MSL-focused roles, and skills acquisition is being seen as a core investment.
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Let them eat peanut butter on toast – why HCPs value familiarity over something new
Maybe it’s time to stop thinking of reps and MSLs as a broadcast form of communications.
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The changing face of the medical science liaison
So, what does that mean for the medical science liaison (MSL) and healthcare practitioners (HCPs)? ... But to do that MSLs must embrace change and challenge the status quo.”.
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Superstar congresses and conferences will stay centre stage but now share the limelight with virtual and hybrid events
But EPG Health sees potential tension with some companies prioritising resources to their websites, sales force and MSL activities to deliver scientific information to doctors. ... 81% value congress and symposia, compared to 40% for sales reps, 47% for
More from intelligence
Approximately 1 fully matching, plus 23 partially matching documents found.
Latest appointments
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3 Monkeys Zeno taps Avril Lee to lead UK and EU healthcare business
She has also held senior healthcare roles at agencies including MSL and Ketchum, and has worked with clients including Bayer, Amgen and AbbVie.
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Porter Novelli adds Amber Tovey to London health team
Before that, she served as managing director, health at Burson Marsteller – now Burson Cohn &Wolfe – and head of health, London at MSL.
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New hires at Ashfield, Hamell and Springer Healthcare
He will consult with industry clients across medical education and medical communications as well as sales force training and MSL support.
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New faces at 11 London, ramarketing and MSL
I really couldn’t think of a better creative head.”. MSL. MSL has strengthened its healthcare team, appointing Katy Compton-Bishop (pictured below) as its senior director. ... She said: “I am delighted to be joining the healthcare team at MSL.
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Virgo Consumer Health & Wellbeing hires Kirsty McKinnon
She joins as associate director from MSL London, with over 10 years' experience across top consumer health and wellbeing brands including P&G's Prestige, Femcare and Personal Care portfolios as
More from appointments
Approximately 1 fully matching, plus 4 partially matching documents found.
Latest from PMHub
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REGISTER NOW - Innovative Virtual & Hybrid Congress Engagement webinar
Daily conference “e-huddles” via an online HCP or MSL Community Board.
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Actionable Insights for Medical Affairs: Elusive or Within Reach?
In a recent MSL Society (MSLS) podcast, Ralph Rewers, PharmD, National Director Anti-Infective/Virology/HCV Medical Science Liaisons, AbbVie, acknowledged and encapsulated the value of MSLs by noting that “There ... Medical Science Liaison Society (MSLS
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Modern Medical Affairs: How to Leverage Tech and Data as an MSL
Dr. Luca Dezzani, VP of US Oncology Medical Affairs at Johnson &Johnson, explores innovation in Medical Affairs, new technologies for data dissemination and medical education, how to engage with different healthcare stakeholders, plus much more.
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The Evolving Role of the Sales Rep
The COVID-19 pandemic sparked an evolution in physician engagement. Jill Padgett, EdD, Head of Training, explores what this means for the sales force and shares her advice for succeeding in a digital world. Traditionally, the foundation of
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Virtual MSL/Sales training programs and events
Top 10 ways to leverage the Impetus InSite Platform for internal MSL/Sales training programs and events. ... In this top-10 article, we share 10 innovative ways that life science teams can leverage the Impetus InSite Platform for internal MSL/Sales
More from PMHub
Approximately 9 fully matching, plus 34 partially matching documents found.
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- Associate Director - Global Healthcare Consulting
- Highly competitive salary
- Early Access Program - Regulatory Affairs (EAP-RA)
- Highly competitive salary
- Strategy Director - Healthcare Advertising
- Highly competitive salary
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Senior Medical Writer
- Highly competitive salary
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Omnichannel Account Director
- £55,000 - £65,000 yearly
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Technical Sales Representative
- Highly competitive salary
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Pharmacovigilance Manager
- Highly competitive salary
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Pharmacovigilance Project Lead
- Highly competitive salary
- Novo Nordisk suspended from ABPI over ‘serious’ code of practice breaches
- MHRA to introduce new UK clinical trials framework
- Roche and Eli Lilly to collaborate on Alzheimer’s disease blood test
- 2023 PM Society Awards – winners announced
- Pfizer pays Royalty Pharma $475m following US approval of migraine nasal spray
- Takeda presents positive phase 2b results for TAK-279 in plaque psoriasis
- AstraZeneca/MSD’s Lynparza combination approved in UK for prostate cancer
- WHO report highlights impact of COVID-19 pandemic on non-communicable diseases
- Critical success factors and the increasing value of rare disease clinical trials
- Quantum Computing, Artificial Intelligence, & Machine Learning for Drug Discovery
- Novo Nordisk and Dewpoint partner on insulin resistance drug candidates
- AbbVie’s Parkinson’s disease therapy application rejected by FDA
- Team ITG appoints Gerhard Arnhofer as head of customer strategy for life sciences division
- Locus Biosciences announces first patient treated in urinary tract infection trial
- Pfizer pays Royalty Pharma $475m following US approval of migraine nasal spray
- Janssen’s single tablet combination shows promise in phase 3 PAH study
- Biogen and Eisai’s Alzheimer’s drug to be covered by US Veterans Health Administration
- How to make sure your adverts for clinical trials are compliant
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Wilmington Healthcare
A heritage to envy Wilmington Healthcare brings together the data intelligence specialisms of Binley’s, NHiS, Wellards and HSJ to create...
Latest intelligence
- Rare diseases: not so rare after all
- The brave new world addressing rare diseases – a way ahead to better and more inclusive treatment...
- Webinar: Evolving Patient Journeys - How to generate deeper insights in a changing healthcare landscape
- Register now for part one in a series, Evolving Patient Journeys, in which our experts look at the main ways in which the patient journey has evolved in recent years....
- DIGITAL EXPERIENCES: LEARNINGS FROM OUTSIDE PHARMA
- It’s long been the case that pharma lags behind other industries when it comes to digital adoption and engagement. So, what can we learn from these other industries, and how...
