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- PMLiVE

Ogilvy

- PMLiVE

Boehringer launches ASCO blog to talk about lung cancer

Not Just One Disease set to cover a range of topics, including the patient journey

- PMLiVE

Ogilvy enlists tattooists for skin cancer campaign

Aims to boost awareness of symptoms

- PMLiVE

Bald cartoon characters show support for cancer

Ogilvy campaign for hospital in Brazil uses versions of Snoopy, Hello Kitty and more with shaved heads

- PMLiVE

Number of healthcare professionals on Twitter tops 75,000

Doctors, nurses, pharmacists and consultants posting more than 152,000 tweets a day

- PMLiVE

Sanofi takes to Twitter to support Spanish pharmacy portal

Says new account on the social network will help support community pharmacists

Pharma social media

Pharma must step up monitoring of social media

New service intends to help keep track of online patient communications

- PMLiVE

Selfie campaign boosts cancer funds

Raises more than £8m for cancer charities

European elections – EFPIA launches social media campaign

Calls for integrated life sciences strategy for the EU

- PMLiVE

Sanofi launches online community for midwives

Connecting Midwives follows in the footsteps of the company's Connecting Nurses community

- PMLiVE

J&J’s Care4Today brand joins Twitter

Firm's Janssen Healthcare Innovation unit also makes its debut on the social network

- PMLiVE

LinkedIn adds a pharma ‘influencer’

Pfizer CEO Ian Read joins the likes of Bill Gates and Richard Branson in writing for the social network

Twitter praises Boehringer’s use of its platform

Corporate case study highlights pharma company's use of tweet chats

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