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online doctors

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Rethinking influence in a networked world

Networks are revolutionising the nature of influence and the spread of ideas in science and medicine

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Both feet first

David Avitable from JFK Communications charts the adoption of social media within the US life sciences arena

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Digital healthcare marketing trends to watch out for in 2012

Alastair McQueen, Senior Copywriter at eBee, explores the five hottest trends we’re likely to see in digital healthcare communications in 2012

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Effective networking

A quick, one-stop guide to social media channels – their uses, their implications, and their potential role within your tactics. From mass-reach social media websites to member-only portals…

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