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OTC

This page shows the latest OTC news and features for those working in and with pharma, biotech and healthcare.

Bayer's drop of the future

Bayer's drop of the future

Even then, the portents were clear: educated patients with less deference to professionals, crude wearables like step counters and rising OTC sales of old technologies, like blood pressure cuffs, that were

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W2O Group is an integrated marketing agency with expertise in brand and digital strategy, creative development and communications services. We...

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Sharing patient stories for World Pulmonary Hypertension Day
For World Pulmonary Hypertension Day and we’re here to help raise awareness of pulmonary hypertension (PH) - a frequently under and misdiagnosed condition. Created in collaboration with the PH patient...
How nature can help you manage the pressures of agency life
Paul Hutchings, founder of fox&cat, outlines how nature can help you can boost staff wellbeing in your agency this Mental Health Awareness Week...
How can we strike the right balance between familiarity and innovation when it comes to data presentation?
Following our webinar in March, Getting MedComms right: navigating the age of the amateur expert, we’re taking the time to respond to questions we were unable to answer during the...