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patient advocates

This page shows the latest patient advocates news and features for those working in and with pharma, biotech and healthcare.

FDA narrows label for Biogen’s Aduhelm to only include mild forms of Alzheimer’s disease

FDA narrows label for Biogen’s Aduhelm to only include mild forms of Alzheimer’s disease

Reflects the patient population included in clinical trials of anti-amyloid treatment. ... Based on our ongoing conversations with prescribing physicians, FDA and patient advocates, we submitted this label update with the goal to further clarify the

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  • ASH 2022: bad blood but big advances ASH 2022: bad blood but big advances

    The session drew on patient perspectives from the Leukemia Patient Advocates Foundation to advocate multicentre real-world data capture in haematologic malignancies in Europe. ... The DE&I challenge extends beyond the workforce and into patient

  • How AI is finally helping rare diseases gain more than just attention How AI is finally helping rare diseases gain more than just attention

    Little is known about some, and finding patient pools to run research studies presents challenges for others, meaning pharmaceutical companies have not traditionally been incentivised to focus on them. ... Patient support groups and advocates have made

  • Patient diversity in clinical trials needs to be centre stage Patient diversity in clinical trials needs to be centre stage

    industry, patient groups and advocates, regulators, charities and health agencies. ... lack of diversity in clinical trials by building evidence and amplifying patient voices.

  • Encouraging patient participation in real-world studies Encouraging patient participation in real-world studies

    plc, we explore the intersection between real-word studies and patient participation in drug development. ... Truly understanding patient needs and priorities means engaging directly with patients, families and patient advocates to develop high-value,

  • How pharma can unlock the potential of influencer marketing How pharma can unlock the potential of influencer marketing

    Building a successful campaign around influencer marketing. By Beth Whitworth. In this digital age, where the patient is increasingly at the centre of our campaigns, influencer marketing feels like a natural ... The advocates have proven to be critical

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The brave new world addressing rare diseases – a way ahead to better and more inclusive treatment...
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Register now for part one in a series, Evolving Patient Journeys, in which our experts look at the main ways in which the patient journey has evolved in recent years....
DIGITAL EXPERIENCES: LEARNINGS FROM OUTSIDE PHARMA
It’s long been the case that pharma lags behind other industries when it comes to digital adoption and engagement. So, what can we learn from these other industries, and how...