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Patient Centric

This page shows the latest Patient Centric news and features for those working in and with pharma, biotech and healthcare.

WHO publishes brief calling for integrated approach to epilepsy treatment

WHO publishes brief calling for integrated approach to epilepsy treatment

Epilepsy does not just impact the patient physically, as the condition has broader health implications, with roughly half of all those diagnosed with the disorder suffering from other physical or mental ... It also reinforces a call to strengthen services

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  • PMEA 2022: a celebration of excellence in healthcare marketing PMEA 2022: a celebration of excellence in healthcare marketing

    The group also won the category for Excellence in Innovation with its patient-centric submission, ‘Transatlantic Exchanges in Immuno-Oncology: Making Breakthroughs in Clinical Oncology’.

  • C-Suite keystones C-Suite keystones

    The difference comes in borderline cases. One allele weights patient outcome higher, the other favours economic returns. ... Investors who want to have an impact on patient well-being might recruit CEOs who exhibit the patient- centric routines.

  • First evidence-based guide launched to put patients at heart of digital innovations First evidence-based guide launched to put patients at heart of digital innovations

    The patient-centric angle is a response to the COVID-19-driven surge in healthcare apps, with only 60% of innovators consulting patients before deciding to develop a new digital health ... Patient-centred digital technology is an increasingly important

  • Walking in their shoes Walking in their shoes

    More than patient-centric. Working in marketing and communications, we are always talking about being patient- centric. ... And without having that insight, how can we really hope to be innovative in our communication approach or achieve the best results

  • Sanofi reveals $330m collaboration with Blackstone Life Sciences Sanofi reveals $330m collaboration with Blackstone Life Sciences

    With the aim of offering a more patient-centric treatment experience, Sanofi has partnered with Enable Injections to further the development of a subcutaneous delivery for Sarclisa.

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