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Peter Henshaw

This page shows the latest Peter Henshaw news and features for those working in and with pharma, biotech and healthcare.

That moment of clarity

That moment of clarity

Peter Henshaw reviews three memorable campaigns. What gives them the edge?

Latest news

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Latest Intelligence

  • Innovation in a digital context is not about technology – it’s about people Innovation in a digital context is not about technology – it’s about people

    By Peter Henshaw. Every business is now a digital business to some extent, based upon the degree to which it uses digital media to communicate with its customers and stakeholders. ... Peter Henshaw is the Managing Director of Digital for Mednet Group,

  • Is creativity in quarantine? Is creativity in quarantine?

    According to Peter Henshaw, Managing Director, Digital, Mednet Group, insight-driven creativity is one of the most powerful competitive advantages a business can have. ... Often, there’s a big disconnect.”. Progress, said Peter, might require

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Latest appointments

  • The Partners appoints new creative director The Partners appoints new creative director

    Award-winning Peter Henshaw joins from InVentive Europe. Brand consultancy The Partners has appointed award-winning Creative Director Peter Henshaw to lead the creative offer for the agency's Health Team. ... Henshaw will lead global relationships with

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Videum Health

Videum Health is a premium video platform that offers brands innovative engagement strategies to reach targeted healthcare audiences on a...

Latest intelligence

The importance of accelerating clinical trial diversity
Diversity shouldn’t be an afterthought – it’s an investment in the credibility of scientific endeavour...
Digital Opinion Leaders: The Role of Influencers in Medical Communications
There are many informed, knowledgeable HCPs who talk about a disease state online, but not all of them are influencers. This paper explores who digital opinion leaders are and how...
Creating Hope Though Action – World Suicide Prevention Day
At Mednet Group, we believe that actions speak louder than words. That's why we're getting behind this year's Suicide Prevention Day campaign of 'creating hope through action'....