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pharma digital marketing

This page shows the latest pharma digital marketing news and features for those working in and with pharma, biotech and healthcare.

Not another thought leadership article… sorting the wheat from the chaff

Not another thought leadership article… sorting the wheat from the chaff

Pharma insight on digital marketing, social media, mobile apps, online video, websites and interactive healthcare tools. ... Digital inspiration for pharma on mobile, social media, strategy, best practice, regulations and more.

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Latest appointments

  • PM Society announces new co-chairs for 2020 PM Society announces new co-chairs for 2020

    Williams (pictured right) has over 20 years of experience in pharma digital marketing – he has spent the majority of his career on the agency side and is now in the global ... He is a long-standing member of the PM Society executive committee, working

  • Peix appoints online marketing manager Peix appoints online marketing manager

    Marie Kruger joins German agency. Marie Kruger has joined Peix Pharma's digital unit as online marketing manager. ... She brings to Peix a combination of medical expertise, marketing know-how and digital skills.

  • Kai Gait returns to GSK as digital marketing director

    Kai Gait has returned to GlaxoSmithKline (GSK) as digital marketing director, following 10 months as global digital marketing leader for Roche. ... With over 20 years experience in both global and local roles, Kai has become a figurehead for the use of

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Latest from PMHub

  • Four Health Four Health

    Find your match in digital pharma marketing. ... Our Digital Lead, Richard Springham, looks at how to apply matchmaking lessons from Tinder to your own digital marketing.

  • ACCOMPLISH MEANINGFUL HCP ENGAGEMENT ONLINE ACCOMPLISH MEANINGFUL HCP ENGAGEMENT ONLINE

    A new whitepaper by EPG Health,   Accomplish Meaningful HCP Engagement Online – The Art of Delivery Valuable Customer Journeys Aligned to you Key Messages, provides a roadmap designed to help pharma (Marketing, ... Aligned to the whitepaper, EPG

  • Impetus Digital Fireside Chat with Jim Lefevere from Roche

    Jim Lefevere from  Roche, discusses the changes in digital marketing strategies, workflow, team dynamics, and required skill sets among Pharma teams brought on by COVID-19. ... Address:. Impetus Digital. WaterPark Place. 20 Bay Street, 11th Floor.

  • Caroline Benson and Colin Williams to Chair the PM Society from February 2020

    Colin Williams who has spent the last 20 years working in pharma digital marketing and is currently in the GSK Global team comes with a wealth of industry experience as well ... put it to best use and run a marketing-driven society that provides

  • The Pharma UK Twitter Ranking 2018 [RESEARCH]

    The second edition in our Pharma Social Media Series, the UK Twitter Ranking. ... You can read more about our thoughts on healthcare communications, brand planning, CX, multi-channel marketing and digital marketing for pharma here .

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Cuttsy + Cuttsy

How do you understand what patients really need, without actually living their lives? How do you walk in someone else’s...

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