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pharma digital marketing

This page shows the latest pharma digital marketing news and features for those working in and with pharma, biotech and healthcare.

2023 PM Society Awards – winners announced

2023 PM Society Awards – winners announced

21GRAMS takes four Golds plus Best in Show AstraZeneca tops the pharma leader board. ... of Digital and Innovation, Andrew Binns, win Pharma Marketing Pioneer.

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Latest appointments

  • PM Society announces new co-chairs for 2020 PM Society announces new co-chairs for 2020

    Williams (pictured right) has over 20 years of experience in pharma digital marketing – he has spent the majority of his career on the agency side and is now in the global ... He is a long-standing member of the PM Society executive committee, working

  • Peix appoints online marketing manager Peix appoints online marketing manager

    Marie Kruger joins German agency. Marie Kruger has joined Peix Pharma's digital unit as online marketing manager. ... She brings to Peix a combination of medical expertise, marketing know-how and digital skills.

  • Kai Gait returns to GSK as digital marketing director

    Kai Gait has returned to GlaxoSmithKline (GSK) as digital marketing director, following 10 months as global digital marketing leader for Roche. ... With over 20 years experience in both global and local roles, Kai has become a figurehead for the use of

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Latest from PMHub

  • Pharmaceutical Marketing Strategies For The Digital Age Pharmaceutical Marketing Strategies For The Digital Age

    In the digital age, a strong digital marketing strategy is crucial for businesses, especially in the highly competitive and complex pharmaceutical industry. ... The aim of this whitepaper is to help marketers maximise return on investment in

  • Omnichannel KPIs and their Measurement in Pharma Omnichannel KPIs and their Measurement in Pharma

    During the webinar, Pavel will highlight all the important aspects of why pharma brands should embrace omnichannel marketing. ... Viseven enables digital marketing transformation for enterprises of different sizes and digital maturity levels.

  • Viseven and Next Pharma Partnership Announcement Viseven and Next Pharma Partnership Announcement

    Attendees and followers of events organized by NEXT have an unprecedented chance to discover advanced analytics and learn more about the strategy and discoveries in pharma digital marketing. ... We enable a marketing transformation for enterprises of

  • Viseven opens a new center of excellence in India

    As a Global Marketing Technology Services Provider for Life Sciences and Pharma industries with over a decade of experience, Viseven continues to deliver exceptional services for its clients around the world. ... Viseven Digital Content Factory key

  • Global Marketing, Technology, and Innovation

    Jim Lefevere, Director of Global Marketing Services at Roche, d iscusses the changes in digital marketing strategies, workflow, team dynamics, and required skill sets among Pharma teams brought on by ... Address:. Impetus Digital. WaterPark Place. 20 Bay

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Syneos Health®

Syneos Health® (Nasdaq:SYNH) is the only fully integrated biopharmaceutical solutions organization. The Company, including a Contract Research Organization (CRO) and...

Latest intelligence

Rare diseases: not so rare after all
The brave new world addressing rare diseases – a way ahead to better and more inclusive treatment...
Webinar: Evolving Patient Journeys - How to generate deeper insights in a changing healthcare landscape
Register now for part one in a series, Evolving Patient Journeys, in which our experts look at the main ways in which the patient journey has evolved in recent years....
DIGITAL EXPERIENCES: LEARNINGS FROM OUTSIDE PHARMA
It’s long been the case that pharma lags behind other industries when it comes to digital adoption and engagement. So, what can we learn from these other industries, and how...