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- PMLiVE

pill formulation

- PMLiVE

Why culture is too often the missing link in patient-centricity

Looking at the role culture plays in shaping attitudes and behaviour in healthcare

- PMLiVE

The Book of Boredom

Integrated communications might sound boring but it's a cause well worth believing in

- PMLiVE

Orphan drugs: Leading the way in patient-centricity

What lessons about optimal patient engagement can big pharma learn from those operating in rare disease?

Communicating with payers to improve patient access

A transforming NHS brings with it many opportunities. Working with payers to put patients at the heart of everything while reducing costs is fundamental to success.

- PMLiVE

Turning healthcare on its head

Efforts to deliver patient-centric care are turning healthcare communications on its head

- PMLiVE

PMEA 2016 finalists announced

AbbVie, Bayer, Celgene and Novartis are up for the prestigious Company of the Year

- PMLiVE

Strengthening market access deliverables by harnessing the patient journey

In today’s multi-stakeholder environment, pharma companies need to coordinate their stakeholder interactions between functions to ensure consistency of message and efficiency of cost. Market access has a critical role to...

- PMLiVE

European women’s health needs people-centred approach, says WHO

Call comes as it develops new health and wellbeing strategy for the region

- PMLiVE

SO What Global launches patient engagement venture

New agency will focus on aiding pharma companies’ pursuit of patient-centricity

- PMLiVE

Defining value: has anyone asked the patient?

The real-world challenges patients face give them unique views on ‘value’

- PMLiVE

Making a difference with medical education

Curiosity drives us, tenacity allows us to rise and creativity enables us to shine

- PMLiVE

An effective commercial model for cancer care

Patient-centric cancer care

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