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Pointlogic

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Measurement: It’s time to get with the real world

We’ve known for years how important it is to exercise, to manage the amount of calories we eat and to sleep well. Over the last five years, we have been...

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Consilium wins Allergy Therapeutics account

Will advise the firm on international investor relations

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A five-step plan for patient-centred digital communications

Every functional area should be able to interact with patients

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Changing the game in multichannel marketing

Blowing the whistle on pharma’s road to the new normal

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Reflections on marketing excellence

Looking back over 20 years of change in pharma marketing

- PMLiVE

Avoiding an Authenticity Gap in healthcare communications

Successful companies align their brand with their reputation

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Communicating health messages

How studies are presented often determines whether they resonate

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Reading may save your life

The importance of health literacy

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The AMR threat

The scale of the antimicrobial resistance challenge

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Change and what’s new

Is anything really that different?

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People not positions

The race is on to find - and nurture - the very best talent

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Communiqué 2016 opens with new consultancy and charity categories

Healthcare PR and med ed awards also adds content management prize

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