Please login to the form below

Not currently logged in
Email:
Password:

positioning

This page shows the latest positioning news and features for those working in and with pharma, biotech and healthcare.

Reimagining medical communications

Reimagining medical communications

Mindset:embracing a transformational mindset and a clear vision and focus. People: training and recruiting for a new era of strategic positioning, enhanced collaboration and expanded skill requirements.

Latest news

More from news
Approximately 0 fully matching, plus 235 partially matching documents found.

Latest Intelligence

  • Creating the right foundations for omnichannel success Creating the right foundations for omnichannel success

    Where it does happen, teams will take a strong inside-out approach characterised by brand positioning and targeting.

  • Strategic behaviour Strategic behaviour

    For example, they strongly espoused pragmatism and shunned ‘book theory’ but, in doing so, they used terminology related to strategy (‘positioning’ for example) so loosely that it became meaningless.

  • The value of patient reported outcomes The value of patient reported outcomes

    Recently the major pharmaceutical regulatory bodies have strengthened their positioning in demanding patient-focused drug development.

  • How the Royal Society’s EiR programme can help to drive UK innovation How the Royal Society’s EiR programme can help to drive UK innovation

    To achieve a commercial positioning understanding with any large organisation requires communication, communication and further communication with all the parties concerned repeatedly over time. ... The latter positioning would place the onus on industry

  • Strategic commitment Strategic commitment

    strategy. For example, salespeople will focus their efforts on those customer segments identified in the strategy and will convey the positioning accurately and with sincerity. ... By contrast, salespeople not committed to the strategy will focus on

More from intelligence
Approximately 0 fully matching, plus 50 partially matching documents found.

Latest appointments

More from appointments
Approximately 0 fully matching, plus 17 partially matching documents found.

Latest from PMHub

More from PMHub
Approximately 6 fully matching, plus 61 partially matching documents found.

Subscribe to our email news alerts

PMHub

Add my company
COUCH Health

We are a patient engagement agency committed to making clinical study experiences human. By guiding organisations in making everything they...

Latest intelligence

The importance of accelerating clinical trial diversity
Diversity shouldn’t be an afterthought – it’s an investment in the credibility of scientific endeavour...
Digital Opinion Leaders: The Role of Influencers in Medical Communications
There are many informed, knowledgeable HCPs who talk about a disease state online, but not all of them are influencers. This paper explores who digital opinion leaders are and how...
Creating Hope Though Action – World Suicide Prevention Day
At Mednet Group, we believe that actions speak louder than words. That's why we're getting behind this year's Suicide Prevention Day campaign of 'creating hope through action'....