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#RareDiseaseDay

- PMLiVE

A five-step plan for patient-centred digital communications

Every functional area should be able to interact with patients

- PMLiVE

Changing the game in multichannel marketing

Blowing the whistle on pharma’s road to the new normal

- PMLiVE

Reflections on marketing excellence

Looking back over 20 years of change in pharma marketing

- PMLiVE

Avoiding an Authenticity Gap in healthcare communications

Successful companies align their brand with their reputation

- PMLiVE

Reading may save your life

The importance of health literacy

- PMLiVE

Communicating health messages

How studies are presented often determines whether they resonate

- PMLiVE

The AMR threat

The scale of the antimicrobial resistance challenge

- PMLiVE

Change and what’s new

Is anything really that different?

- PMLiVE

People not positions

The race is on to find - and nurture - the very best talent

- PMLiVE

Communiqué 2016 opens with new consultancy and charity categories

Healthcare PR and med ed awards also adds content management prize

- PMLiVE

Oliver Group buys digital agency Dare

The firm's clients include Public Health England and Cancer Research UK

- PMLiVE

Changing behaviours begins at home

Pharma companies and agencies alike may need to adapt their own behaviours to deliver healthcare communications that are fit for the future

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