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Transforming Unstructured Healthcare Information into Real-World Evidence & Life Saving Insights

Aaron Leibtag, CEO & Co-Founder of Pentavere Research Group, discusses his transition from being an Organizational Transformation Leader to co-founding a startup focused on healthcare technology. We also dive into how...

Impetus Digital

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Key emerging trends in digital health

Improving healthcare for patients and helping doctors be more efficient

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Current and future trends for developing digital medical communications

Evolving digital trends and user needs

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BMS partners with Voluntis to co-develop oncology digital therapeutics

Aims to create a mobile app to help patients self-manage their symptoms

Digital divergence

Combining digital and pharma is proving less easy than previously thought

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A snapshot of Congenica

PME talks to CEO David Atkins

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The digital shift in pharma marketing

Indegene’s surveys in 2016 and 2019 show a spike in digital spend

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Google’s DeepMind AI outperforms doctors on breast cancer screening

System reduced false positive and false negative decisions

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Sanofi taps Google’s expertise for digital transformation

Pharma giant embraces AI with new partnership

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Google boosts healthcare business with new hire

Tech giant shows ambition in US market

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Commentary: Roseanne’s racist tweet and Sanofi’s swift and surprising riposte

Alexander Davies considers the remarkable story of how one company broke with pharma convention to speak out on social media

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Chiesi targets patient adherence via mobile app

Initiative will see asthma and COPD patients receive device training support

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