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• Citation needed: pharma needs to make the most of Wikipedia

  According to a recent IMS Institute report, Engaging Patients through Social Media the top one hundred Wikipedia pages for healthcare topics, on average, were accessed 1.9 million times in 2013, ... 2. Set parameters for engagement. As part of your

• RCGP unveils draft Social Media Highway Code for doctors

  Pharma insight on digital marketing, social media, mobile apps, online video, websites and interactive healthcare tools. ... Digital inspiration for pharma on mobile, social media, strategy, best practice, regulations and more.

• Sanofi, diabetes and social media

  We have also established a corporate social media policy and now provide access to social sites for all employees in the company to encourage them to get a direct view of ... Digital inspiration for pharma on mobile, social media, strategy, best practice,

• Novo Nordisk expands social media efforts with new Twitter account

  Pharma insight on digital marketing, social media, mobile apps, online video, websites and interactive healthcare tools. ... Links to Novo's new Twitter account and its existing social media initiatives can be found in the.

• Allergan Botox tweet breaches UK pharma's Code of Practice

  Allergan's social media policy clearly states that employees are not allowed to comment about Allergan products or business activity in a social media forum and the PMCPA said the company ... Allergan has subsequently updated its social media policy and