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This page shows the latest software news and features for those working in and with pharma, biotech and healthcare.
Biogen and MedRhythms sign deal worth over $120m for digital therapeutics for MS patients
The investigational prescription digital therapeutic combines sensors, software and music based on Rhythmic Auditory Stimulation (RAS) and, if approved, MR-004 could become a first-of-its-kind treatment for gait
Latest news
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Virtual Science AI introduces new advisory platform
The Virtual Advisory AI – a software as a service organisation – platform has been designed to be user-friendly and accessible, with customisable workflows to improve the creation of insights and encourage
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Omnichannel marketing – more than a buzzword
Some of these advancements include patient-centric telemedicine, AI-enabled medical devices, blockchain electronic health records, fully remote online sales force and marketing automation software.
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bluebird bio provides update on 2seventy bio spin-off
Tita-Reid, who has been appointed to the bluebird bio board of directors, is Chief Marketing Officer for Logitech, a global manufacturer of computer peripherals, software and services with headquarters in
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MHRA outlines two-year delivery plan with ‘patient first’ focus
The MHRA plans to do this by evolving its regulatory framework with the goal of keeping up with life sciences developments including novel personalised medicines and software and artificial intelligence.
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Pushing all the wrong buttons
And then the proliferation of the software platforms that allowed for virtual healthcare. ... But it was not an easy pivot to these new software platforms.
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Latest Intelligence
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Superstar congresses and conferences will stay centre stage but now share the limelight with virtual and hybrid events
But, she emphasises, going digital does not mean a data dump of conference materials in software-melting downloads.
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Changing human behaviour forever through software – only if humans allow
Opinionated software:once you understand the push-and-pull factors driving current behaviour, your technology can:. ... Innovation through completely new features. Design of the software – workflows, copy, presentation of information.
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Taking centre stage: the role of behaviour change initiatives in the management of long-term conditions
For example, specialist nurses could be trained in delivering behavioural support, or a software as a medical device (SaMD) solution could be delivered alongside prescription.
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Product launches: making the most of your one shot
Linking to mission control: digital launch execution platforms. This is where modern launch readiness software comes in. ... SmartLaunch – launch execution software from TRiBECA Knowledge – gives companies full visibility across countries, work
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Helping patients to help themselves – how pharma can get more from patient support programmes
software vendors such as DXS in the UK.
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Latest appointments
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New faces at 11 London, ramarketing and MSL
Formerly chief executive officer of life sciences software group Datatrial, Banks will take over the operational reins from remarketing’s founder Raman Sehgal, who has transferred to Boston to run the
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BMS appoints new commercial leader, Davies joins Eisai and more
Congenica poaches AZ’s business performance director. Currently director of business performance at AstraZeneca, Wendy Britten (pictured) has decided to join Cambridge, UK-based Cogenica, a clinical genomics interpretation software provider.
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Medmeme bolsters sales team
He joins the group from Model N - a cloud-based revenue management software company - where he was vice president, sales, responsible for managing a team of account representatives serving US pharmaceutical ... Prior to that, he served life sciences
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BenevolentAI appoints new head of cheminformatics
He also has experience as a software designer and has developed many novel algorithms to maximise the impact of the experimental data generated in medicinal chemistry and cancer biology.
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Digital behavioural health firm Ieso expands executive leadership team
Prior to Ieso, Gravina served as the CTO of Cogstate - a software and services vendor focused on cognitive assessment within clinical trials.
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Latest from PMHub
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Live Webinar: Navigating the Nuances of Europe's MedTech Industry
A Fireside Chat with Richard Houlihan, CEO of EirMed. CEO of EirMed, will join Natalie Yeadon, Co-founder &CEO of Impetus Digital, for this live episode of Healthcare Goes Digital. Together, they will explore topics related to EUDAMED–the
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Could femtech be the answer to the gender health gap?
1. (co-founder and CEO of menstrual cycle tracking app Clue) and refers to software, diagnostic equipment and products that use technology to improve the health and lives of women.
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Applying Vibrotactile Stimulation to Improve Parkinson's
Lucy Jung, CEO &Founder of Charco Neurotech, shares how meeting members of the Parkinson's community catalyzed the founding of Charco and how innovative medical devices and software can improve the
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Top 10 Most Important Advisor Questions
I’m excited to share another Impetus top-10 list! This time, I focus on the top 10 most important advisor questions that every brand team should keep in mind when designing virtual advisory board touchpoints. Read the full blog article here.
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Top 10 Tips for Optimizing Asynchronous Virtual Meetings
We recently shared our top-10 creative ways to engage your advisors and most important advisor questions. In Impetus Digital’s third top-10 list, we focus on how to optimize asynchronous virtual meetings and ask effective questions. Read the full
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- Bristol Myers Squibb announces positive trial results for treatment of MS
- Biogen and Happify Health team up to create digital platform for MS patients
- Moderna to launch Innovation and Technology Center in the UK
- Enanta takes legal action against Pfizer over Paxlovid patent infringement
- Novartis and Precision BioSciences announce in vivo gene editing collaboration
- Pfizer and BioNTech share positive results for Omicron-adapted COVID-19 vaccine
- Live Webinar: Navigating the Nuances of Europe's MedTech Industry
- Why project managers are key to creating quality content
- Pfizer and BioNTech sign $3.2bn COVID-19 vaccine supply agreement with US government
- EMA grants Bavarian Nordic access to PRIME scheme for RSV vaccine candidate
- Eli Lilly to supply US government with 150,000 additional doses of bebtelovimab
- NICE issues final appraisal recommending LEO Pharma’s Adtralza for moderate-to-severe atopic dermatitis
- ALL SYSTEMS GO: UNDERSTANDING WHO’S WHO IN THE NEW NHS LANDSCAPE
- A creative awakening – how pharma is bringing innovation to the patient journey
- AstraZeneca’s Evusheld phase 3 results show high level of protection against COVID-19
- Eli Lilly to supply US government with 150,000 additional doses of bebtelovimab
- EMA grants Bavarian Nordic access to PRIME scheme for RSV vaccine candidate
- Innovative Health Initiative launches first two calls for proposals to tackle ‘biggest’ health research challenges
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