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- PMLiVE

Leo Pharma sets out its social media principles

Also expands its use of Twitter with two newaccounts

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emotive expands its team

Anjani Patel, Adam Goodband and Lucy Allen take up new roles

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Mind names YouTube star as first digital ambassador

Zoella launches #DontPanicButton campaign to raise awareness of anxiety

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Novartis brings creative malaria campaign to Pinterest

Invites users to create their own mosquito-killing story

Monitoring the social media activity of HCPs

Do your research when planning a digital engagement strategy

Novo’s ‘virtual mannequins’ win digital award at PMEA

Med ed programme Decisions in Time was delivered with emotive

- PMLiVE

Guidance is no barrier to engaging on Twitter

Five simple, compliant tactics for European pharma marketers to consider

A drug bottle with a 'like' option on the label

Facebook: mobile is not a technology, it’s a consumer behaviour

Social network gives pharma marketers attending ThinkDigital some tips

AZ launches breast cancer photo-sharing campaign

Social media campaign will see a selection of the pictures displayed in New York

Facebook ‘considering’ new online health communities and apps

Social network is reportedly exploring healthcare options

- PMLiVE

Pfizer takes to Tumblr to share employee stories

New blog promotes their contributions to health

- PMLiVE

Novartis named digital pharma company of the year

Takes prize at the PM Society Digital Media Awards

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