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- PMLiVE

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- PMLiVE

VIDEO: The potential of mHealth for pharma

PMLiVE speaks to Alexandra von Plato, president, global creative officer, Digitas Health at Think Digital 2013

J&J seeks European digital health entrepreneurs

Digital health mentor programme will culminate in €50,000 challenge

Boehringer trials digital diabetes programme

Will study effect of self-management technology on clinical care

- PMLiVE

Change the conversation in healthcare PR

How should healthcare public relations adapt to today’s integrated, social, multimedia, fast-paced, global environment?

Wanted: Social media innovation to detect AEs

EU-pharma partnership seeks proposals on harnessing the power of the internet and social media to track adverse events

- PMLiVE

Denmark: rising pharma spend amid healthcare cost-containment

Denmark’s historically low rate of pharma spending is rising steadily, despite a focus on wider cuts in healthcare

- PMLiVE

European Society of Cardiology launches AF patient website

Partners with European Heart Rhythm Association

GE Healthcare plans $2bn software investment

Will focus on the convergence of machine and intelligent data

- PMLiVE

WPP announces global strategic partnership with Twitter

Agreement will enable WPP to integrate Twitter data into its campaign targeting

- PMLiVE

DJM Digital opens New York office

Will work alongside Creston Health’s US companies

- PMLiVE

The demise of stand-alone digital agencies?

Not a chance, says bmore creative's Ben Blackmore

- PMLiVE

Big data project could transform health research

Aims to standardise handling of genetic and clinical data

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