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- PMLiVE

Degrees of exposure: Recruitment in the second digital age

The digital era has revolutionised recruitment through candidate profiling but have we emotionally kept pace with what it means to be laid bare in public?

Creston acquires DJM Digital Solutions

Deal includes 75 per cent of shares and an initial payment of £1.2m

- PMLiVE

NHS data is key to sustaining drug research in UK

ABPI, BIA and NOCRI event told shared knowledge is central to effective partnerships

- PMLiVE

Bridging the divide

How can pharma engage with payers who are less digitally savvy than their clinical counterparts and are more than a little sceptical about information and where it comes from?

Roche, social media and patients – part 1

UK pharma company talks about its digital patient group summit Share+

- PMLiVE

Moving with the times: pharma market research and digital

As digital technology continues to transform the world around us, pharmaceutical market researchers are harnessing its potential to capture vital insights from healthcare stakeholders

- PMLiVE

Ruder Finn focuses on mHealth with new healthcare tech division

Will begin with a team of four led by Emma Sinden

Think differently about digital strategy

Why the change to digital communications means we need a different strategic approach

- PMLiVE

How to choose your social media platform

One of the most important factors to consider is the localisation of your audience

- PMLiVE

Are you really listening or just waiting to speak?

A modern social listening programme can indentify people’s motivations and information needs

The problem with targeting a healthcare message

A well-designed digital experience should account for all the different ways in which people look for information

- PMLiVE

Engaging with HCP digital channels in the right way

Why are we still talking about this and why does the pharmaceutical industry not appear to have adopted digital channels?

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