This page shows the latest user experience news and features for those working in and with pharma, biotech and healthcare.
The focus is on software development and user experience and not medical strategy/evidence. ... Medical expertise may come in the form of a chief medical officer and scientific advisory boards, but the approach to communications is often tech- or
Ruth Neale, programme lead, Longitude Prize on Dementia at Challenge Works said: “The prize is seeking innovations that use AI and machine learning to learn about a user diagnosed with ... as advice on product design, user experience and business
Everyone’s Amazon and Netflix home pages look different because they are personalised to give us a smooth user experience and encourage us to watch or spend. ... Data helps companies understand customers’ journeys as they actually experience them
Likewise, there is an increasing need for personalisation of the user experience, enabling people to reach and access the content they specifically need quickly, along with the growing expectation of an ... This enables quick access to the right content
role at NHSX - the X standing for 'user experience' - this summer. ... Matthew has a wealth of experience in managing large digital projects and I am delighted to have him on board.”.
A single Study app that provides seamless connectivity to the devices needs to be designed with the user experience in mind and should add value to the patient experience while part
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This results in a more positive user experience and ultimately better engagement. ... Personalising messages according to user input will provide a more tailored experience that resonates with the user.
The result was a resounding success; a user-experience analysis indicated a 31% reduction in the time taken to extract five key information points from the visuals we created versus traditional
Both physical and virtual conference formats enable this. Networking drives physical attendance along with the protected learning experience and research shows a small majority of HCPs prefer to attend future physical ... In the meantime it’s essential
Key qualities of launches in the ‘new normal’. But what else have we learned so far from the COVID-19 experience at launch? ... Increased digital engagement is encouraging companies to think much more about the whole user experience at launch.
Greater emphasis must be put on a positive delegate user experience, content must be structured with a coherent and compelling narrative, be served up in a format that delegates can easily ... Jonathan Andrew is the Technology Director at Bluedog, part
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He was also the first digital innovation and experience lead at the healthcare communications network. ... In particular, he has an expertise in creative technology, content-driven experience and user-centred design.
Mirella has over 10 years' experience in brand strategy with a specialisation in creating multichannel strategies for a variety of brands in diverse industries. ... Meanwhile Peter Timmer has become its new Senior Customer Experience Consultant, and
In his new role he will be responsible for leading the account teams and integrating the creative, strategic and customer experience services. ... She joined the agency in August 2013 with 20 years' experience in human factors, usability and user
Raimo will lead the technical and project management teams, taking over from Hastie who has been appointed experience director. ... In this role he will focus on front-end user experience, creativity and leveraging technologies in client projects.
Adamson (top right) joins from Huntsworth Health, where she worked on human and animal healthcare accounts, Neagu (centre right) brings significant experience in the user-centred design process, and Richardson (bottom
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We talk about personas (why not personae?), digital integration, user experience, snackable content - all good stuff, but it is somewhat overwhelming to the uninitiated. ... our user journey in terms of message and attention - everything gets bigger the
In this article, EPG Health – an independent publisher of medical education – offers insight based on real-world experience and compiled research to set out four foundational pillars to support effective omnichannel ... These tools underpin the
Global sports-wear giant Nike turned 50 years old in 2022 and celebrated by rolling out a new Augmented Reality (AR) experience in stores around the world. ... The pandemic was a catalyst for digital innovation, but the revelation was the broad
Independent medical education platform Medthority ( www.medthority.com) has received a cross-industry award for its forward-thinking user experience, which leverages advanced technology to deliver personalised learning for healthcare professionals
67% with demonstrating HCP / patient outcomes and 63% struggling to provide an effective customer experience. ... The report was launched by EPG Health, the publisher of independent HCP education platform Medthority ( www.medthority.com) which is
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