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- PMLiVE

Voice Assistants

Pharma Social Media Ranking - Global Twitter Edition 2018 - Owen Health

Pharma Social Media Ranking – Global Twitter Edition 2018

This 2018 pharma social media ranking from healthcare agency Owen Health provides a snapshot of the performance of 22 of the largest pharma companies on Twitter.

An agency called Owen

- PMLiVE

Is AI changing the future of healthcare?

How technology is playing a big role in healthcare

- PMLiVE

Evotec invests €15m in AI firm Exscientia

Funds will help the Scottish group accelerate growth

Breathing data

Novartis’ new CEO-designate points to an evolutionary leap

Brand Planning Model

Multi-channel Marketing Brand Planning Methodology

Our 4-phase methodology will help demystify the inevitable complexity resulting from combining brand planning with multi-channel marketing.

An agency called Owen

Content Shock

Is your content good enough to power your multi-channel marketing?

Content shock is the time when increasing volumes of content intersect our limited human capacity to consume it.

An agency called Owen

The Periodic Table of Pharma Multi-channel Marketing

The Periodic Table of Pharma Multi-channel Marketing

Our Periodic Table of Pharma Multi-channel Marketing has been designed to provide pharma marketing folk with an at-a-glance overview of all the key elements needed for multi-channel marketing activity.

An agency called Owen

AI’s potential in the pharma life cycle

At a time that the future of life sciences is being hotly debated, the opportunity for the industry to refine and expand its role is an important one to take...

Why AI might be the rep’s best friend

When looking for the next big thing in digital communication, there’s nothing bigger than the sweeping changes promised by artificial intelligence. There’s little doubt that AI is coming to pharma...

Anthill Agency

- PMLiVE

PharmaLex strikes up AI collaboration with Volv

The duo will develop pharmacovigilance products and services

Multichannel Pharma

How to create a multi-channel marketing strategy and plan

You know what it is and why you need one, now find out how to create a successful pharma multi-channel marketing strategy and plan

An agency called Owen

Pull and Push Marketing

Pharma need to keep their ‘pull & push’ separate from their ‘inbound & outbound’

Is your pharma brand using the marketing terms ‘pull & push’ correctly?

An agency called Owen

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