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YouTube

This page shows the latest YouTube news and features for those working in and with pharma, biotech and healthcare.

Making social sexy

Making social sexy

on YouTube, and a mere 1.2 million using Instagram.

Latest news

  • Will your clinical trial blend? Will your clinical trial blend?

    As if the latest object might finally prove to be the Blendtec’s undoing, he starts each of the 187 videos on his YouTube channel with the same tantalising question: ‘Will

  • Chaperone Leadership Chaperone Leadership

    YouTube. A big, central finding was that, in our business, two of the commonly held models of leadership don’t really hold true.

  • Current and future trends for developing digital medical communications Current and future trends for developing digital medical communications

    This is driving the development of products such as multi- format, SCORM-compliant e-learning and training platforms with meaningful metrics, as well as multichannel-optimised YouTube channels as essential offerings

  • Q&A: Mike Dixon Q&A: Mike Dixon

    Apologies to millennial readers, this answer may not make any sense to you unless you watch old children’s cartoons on YouTube!).

  • Someone like you Someone like you

    Patient Influencers are becoming ubiquitous. Should we care? It is not entirely uncommon for consumer- packaged goods companies or luxury retailers to pay Facebook, YouTube or Instagram ‘stars’ to endorse and

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Latest intelligence

JulAug cover image
The Chronicles of Pharma: a creative review of pharma’s journey to omnichannel
Chris Ross conducts a literary-inspired review of pharma’s pursuit of communications excellence...
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Powerful therapies that can improve skin clarity dominate the psoriasis landscape, so why are most patients stuck in a cycle of ineffective topicals? Fishawack Health explores the market and reveals...
Virtual Speaker Program: A Customer Story
Learn how we helped our client develop a virtual speaker program and roll out a series of regional peer-to-peer education sessions....