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Key considerations for disease- modifying Parkinson’s disease trials

‘Lessons learnt from Alzheimer’s trials could help in Parkinson’s drug development’

Five things you didn't realise you already know about influencer marketing

Simone Stevens'When your objective is to build brand loyalty and trust, working with carefully-selected influencers could be the gateway to new audiences'

Lonely planet: why there is dwindling value in pharma travelling alone

MapTo develop sustainable business models that establish value ‘beyond the pill’, collaboration is the best way forward

AI UK – one year on

Duncan ArbourAre patients still cautiously embracing new healthcare tools?

Joint working that works

MunroHow can healthcare adapt?

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Kendle Healthcare

Company founder Neil Kendle was a pioneer in opinion leader engagement. In 2003, Neil brought together a small, dedicated team...

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Innovation in merger control and the impact on the pharmaceutical sector
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Nudge-nudge, think-think
Chris Ross examines the personal complexities of human behaviour – and explains why fun, emotion and peer endorsement could be key to designing effective behavioural change programmes...
Peoples Award
Quality in Care Diabetes 2018: the best in innovative diabetes care
Awards highlight new evidence-based approaches to improving care...

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