PMLiVE Top 40 Creative Healthcare Agencies

7

2020

The Creative Engagement Group

AGENCY STATEMENT

We partner with clients to provide scientific engagement, employee engagement, L&D solutions and capability development, all underpinned by applied behavioural science. We then engage audiences through the creation and delivery of experiential marketing, film and immersive content and experiences.

  • Agency description

  • About The Creative Engagement Group

    We're an unusually shaped group of communications companies focused on creating moments that inspire lasting change. We partner with clients to provide employee engagement, learning & training solutions, scientific engagement and capability building, all underpinned by applied behavioural science. We engage internal and external audiences through the creation and delivery of live & virtual experiences, film, branded content, immersive and interactive content.

    The Creative Engagement Group works with an international blue-chip client base across business categories and has a particular strength in healthcare.

    We employ over 400 people in Europe and the US.

    The group comprises:

    • Live event specialist WRG
    • Film, immersive engagement and digital agency The Moment
    • Scientific engagement division Axiom
    • Biopharma event division Just Communicate
    • Employee experience consultancy Forty1
    • Digital learning services division Logicearth
    • Capability development consultancy Cormis

    The Creative Engagement Group is headed by Group CEO, Russ Lidstone and is a wholly owned subsidiary of Huntsworth Ltd.

    Areas of expertise  

    • Scientific engagement
    • Learner engagement
    • Behavioural science
    • Live events
    • Hybrid events & virtual events
    • Environments & exhibitions
    • Virtual environments & exhibitions
    • Employee engagement
    • Capability & mindset development
    • Film
    • Digital & interactive
    • Immersive
    • Brand engagement
    • Event logistics
  • Social media



  • 2020 Agency Data
  • 2019 awards
    Total staff
    250-499 staff
    Billings from UK creative healthcare work
    Healthcare staff
    Over 249 staff
    Total agency billings
    Agency age
    Between 2 and 3 years
    Social media footprint
    Status
    NETWORKED
    Approximate percentage of advertising, branding, creative or design work in the UK healthcare market
    30-39%
  • This information was supplied or confirmed by The Creative Engagement Group. Bar charts are indicative only, with 100% being the maximum score allocated across all agencies. Billings from UK creative healthcare work are not a subset of total annual billings, and so may show a higher rating.

  • Ranking factors contributing to agency score
  • This chart shows the relative factors that contributed to the agency's overall ranking.

  • Awards
  • 2019 World Exhibition Stands Awards
    AstraZeneca ASCO 2017 (WRG):
    GOLD Best Stand at a Healthcare Event
    GOLD Best Stand 500-1000sqm

    Roche ERS 2018
    A home for independence (WRG):
    GOLD Best Stand 101-200sqm
    PLATINUM Best Stand at a Healthcare Event
    PLATINUM Best Storytelling

    LTEN Excellence Awards
    WINNER - Industry Partnership (provider) – ACTO, Axiom & AstraZeneca, who all came together to support a new indication that transformed physician perceptions.
    FINALISTS - Excellence in Learning Content (provider) category for our game-based approach that integrated multiple modalities of learning.

    RoSPA
    Silver in the Achievement Award Category - Recognising TCEG’s performance in the way we manage safety across the Group
    Gold for the Leisure Safety Award - Acknowledging excellence among organisations that manage the safety of guests and delegates.

    2020 Creativepool Awards
    BBC Ideas Thinkers form the past on our world today series in the Animation category, secured the People’s Choice award

    PM Society Awards 2018 Roche ERS Exhibition Booth - Breathing life into a white space (The Creative Engagement Group):
    SILVER Craft Award for Interactive Communications
    BRONZE Craft Award for Events & Exhibitions
    BRONZE Target Award for Innovation
  • This may contain additional awards supplied by The Creative Engagement Group that were not included when generating this year’s T40 - please see methodology to find out which awards schemes were included.

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