PMLiVE Top 40 Creative Healthcare Agencies

7

2021

Langland

AGENCY STATEMENT

Langland, a Publicis Health Company, is the only health communications agency that thinks further across Clinical Trial Experience, Medical Strategy & Education, Public Relations & Policy and Advertising, to create unique value with visionary clients.

  • Agency description

  • About Langland

    The health universe is messy and prone to misunderstanding. We are structured to bring it together.

    To us, health communications is not a set of siloed activities, or a linear journey with a beginning and an end. It’s a universe, a constant cycle where science becomes treatments, treatments become brands, brands become life-saving experiences. Yet through this cycle medical literacy degrades, messages get misinterpreted, and people are misunderstood.

    By bringing together four key health disciplines, centred around four essential crafts, we Think Further. Embracing the power of different perspectives to help people make sense of science, and science make sense of people, creating healthier futures together.

    Our disciplines

    Each discipline is powered to deliver alone or together, and create unique value with visionary clients.

    • Clinical Trial Experience
    • Medical Strategy & Education
    • Public Relations & Policy
    • Advertising


    Our crafts

    • Science
    • Strategy
    • Creative
    • Production


    Our values

    And importantly, we hold ourselves to our values:

    • Imagination - Pushing the boundaries of creativity and originality.
    • Discipline – Intellectual rigour and respect for the laws of science.
    • Togetherness - Kindness and admiration for our fellow citizens.
  • Social media




  • 2021 Agency Data
  • 2020 awards
    Total staff
    250-499 staff
    Billings from UK creative healthcare work
    Healthcare staff
    150 - 249 staff
    Total agency billings
    Agency age
    Over 30 years
    Social media footprint
    Status
    NETWORKED
    Approximate percentage of advertising, branding, creative or design work in the UK healthcare market
    20-29%
  • This information was supplied or confirmed by Langland. Bar charts are indicative only, with 100% being the maximum score allocated across all agencies. Billings from UK creative healthcare work are not a subset of total annual billings, and so may show a higher rating.

  • Ranking factors contributing to agency score
  • This chart shows the relative factors that contributed to the agency's overall ranking.

  • Awards
  • Cannes Lions Pharma 2020/21 - INTEGRATED CAMPAIGN -BREAKING DEPRESSION - BRONZE LION
    Creative Floor Healthcare Awards 2020/21 - HCPs: EXHIBITION and HCPs: MIXED MEDIA - BREAKING DEPRESSION
    Communiqué 2020 - EXCELLENCE IN MULTICHANNEL COMMUNICATIONS and EXCELLENCE IN COMMUNICATION THROUGH CREATIVE EXECUTION - BREAKING DEPRESSION
    PM360 Trailblazer Awards – Gold: Sales Aid
    LIA – Silver: Pharma & Medical: Education and Services – Breaking Depression
    PharmaTimes Aspiring Communications Manager of the Year
    PharmaTimes Medical Affairs Communications Manager of the Year
    PharmaTimes Medical Affairs Communications Team of the Year
  • This may contain additional awards supplied by Langland that were not included when generating this year’s T40 - please see methodology to find out which awards schemes were included.

Latest content from Langland on PMHub

How can we strike the right balance between familiarity and innovation when it comes to data presentation?
Following our webinar in March, Getting MedComms right: navigating the age of the amateur expert, we’re taking the time to respond to questions we were unable to answer during the session and bringing in broader perspectives from across the Langland team. In our MedComms Networking webinar last month (https://lnkd.in/dN5tHkf), Drew Owen, Diane Ross and I reviewed communications throughout the COVID pandemic to discuss what we felt they taught us about good healthcare communications practice
Langland
LANGLAND WELCOMES MIKE BRIGHTLEY TO ITS ADVERTISING TEAM

Langland
Fear or encouragement, which is best to drive behaviour change?
The communications industry depends on fear of the perceived loss of something, in order to create the hope found in a product benefit. But, if if left too long unchecked, it can lead to a negative build-up of emotion that could be counter-productive to the original intent. Here we discuss fear and encouragement as communication tactics.
Langland

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