PMLiVE Top 40 Creative Healthcare Agencies

13

2021

Mind+Matter

AGENCY STATEMENT

We are a global, creative integrated marcomms agency offering a ‘health first, sector second’ approach, with over 250 sector experts with unparalleled breadth of capabilities. We deliver strategic, creative and insightful programmes that drive measurable behaviour change.

  • Agency description

  • We are a global, creative integrated marcomms agency offering a ‘health first, sector second’ approach, with over 250 sector experts with unparalleled breadth of capabilities.  We deliver strategic, creative and insightful programmes that drive measurable behaviour change.

    We create integrated, meaningful experiences by bringing data and emotion together using our proprietary strategic planning model, CHANGE, developed with UCL’s Centre of Behaviour Change.

  • Social media




  • 2021 Agency Data
  • 2020 awards
    Total staff
    150-249 staff
    Billings from UK creative healthcare work
    Healthcare staff
    150-249 staff
    Total agency billings
    Agency age
    Between 1 and 2 years
    Social media footprint
    Status
    NETWORKED
    Approximate percentage of advertising, branding, creative or design work in the UK healthcare market
    50-59%
  • This information was supplied or confirmed by Mind+Matter. Bar charts are indicative only, with 100% being the maximum score allocated across all agencies. Billings from UK creative healthcare work are not a subset of total annual billings, and so may show a higher rating.

  • Ranking factors contributing to agency score
  • This chart shows the relative factors that contributed to the agency's overall ranking.

  • Awards
  • OTC Awards
    Best Social Campaign - Bayer - Canesten (winner 2020)
    Best OTC PR Campaign for a Non-Medicine - Cetraben (winner 2020)
    Yet to be announced:
    Best big budget OTC Marketing campaign – Cetraben (Finalist 2021)
    Best OTC digital or mobile marketing – Canesten (Finalist 2021)
    Best Niche OTC marketing campaign - Bepanthen Tattoo (Finalist 2021)
    Best OTC public relations campaign for a consumer health product – Cetraben (Finalist 2021)
    Best OTC packaging design - Bepanthen Tattoo (Finalist 2021)
    Best OTC pharmacy training & learning – Care (Finalist 2021)

    Purpose Awards
    Best Brand-led environmental cause campaign (winner 2020)
    Best charity/NGO environmental cause campaign (winner 2020)
    Collaboration - Best Health Cause Campaign – Canesten (Finalist 2021)

    AMEC Awards
    Most effective planning, research and evaluation in the public and not-for-profit sectors – You Vs Train (gold 2020)

    PM Society Awards
    Mixed Media: WSIO? (Silver 2020)
    Creative Culture Award (Silver 2021)
    Effectiveness – Patient Communications – WSIO? (Finalist 2021)
    Patient Support - GSK Severe Asthma/GAAPP survey and guide (Finalist 2021)

    Communique Awards
    Excellence in Professional Education Programmes, Vitamin D Education for GPs in the UK, T&R (Finalist 2020)
    Excellence in multi-channel campaigns for Why Sit it Out CSL Behring (Winner 2021)
    VMA's
    Integrated Digital Campaign Award– BEAT Canine Heart Disease for Boehringer Ingelheim (Win 2021)
    London Vet Show @ Home campaign for Elanco (Highly Commended 2021)
    Companion Animal Advertising Award - Dronspot for Elanco (Highly Commended 2021)
    B2C support campaign – ThankUVets for Boehringer Ingelheim (Highly Commended 2021)
    Influencer Marketing Awards
    Best Cause-Led Campaign - Mind+Matter: Superdrug Faces of the Future (Finalist 2021)
  • This may contain additional awards supplied by Mind+Matter that were not included when generating this year’s T40 - please see methodology to find out which awards schemes were included.

Latest content from Mind+Matter on PMHub

EVOKE MIND+MATTER BROADENS STRATEGIC CAPABILITY WITH FULL-SERVICE RESEARCH & INSIGHTS OFFERING
Headed up by Research Director, Angela McMean, the Evoke Mind+Matter Insights division comprises a team of primary research specialists focused on delivering meaningful, data-driven insight that supports the agency’s mission to drive measurable behaviour change.
Evoke Mind+Matter
MAKING THE FIRST YEAR MATTER
*Mind+Matter closes its first year of business celebrating more than £4 million of new business wins in the UK *The global agency launched in Jan 21 has also been awarded a ‘Communique’ award for ‘Excelling in multi-channel campaigns’ for its work with CSL Behring, alongside six further award commendations and wins  *The agency offers a ‘health first, sector second’ approach with access to sector experts with unparalleled breadth and depth of capabilities *The growth has led to more than 60 new hires globally, and senior promotions to the UK leadership team alongside the launch of Gravity.ai - a first of its kind global healthcare intelligence data platform
Evoke Mind+Matter
ASHFIELD HEALTH LAUNCHES HEALTH INTELLIGENCE PLATFORM, GRAVITY.AI
Dynamic data-driven solution unlocks deeper insights and powers stronger omnichannel experiences.
Evoke Mind+Matter

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