PMLiVE Top 40 Creative Healthcare Agencies



The Creative Engagement Group


We partner with clients to provide scientific engagement, employee engagement, L&D solutions, and capability development, all underpinned by applied behavioural science. We then engage audiences through the creation and delivery of experiential, film and immersive content and experiences.

  • Agency description
  • Today’s world is faster, more complex and more connected, where many old assumptions no longer apply. But despite this ever-changing landscape, we still need to deliver business results and in order to do so, engage effectively with all stakeholders - customers, employees, partners, societies. Engage in a way that drives lasting change.

    Today’s challenges need a new solution. A flexible ecosystem of specialists, working together to solve problems in a pragmatic way, that is creatively ambitious and impacts the business.

    Today, business is no longer defined purely by your balance sheet, it’s defined by the way the world experiences you. Businesses need to organise around the delivery of exceptional experiences.

    Uniquely, we offer an unusual combination of our Consult and Create services working together. Assembling integrated teams from across our specialist divisions, all focused on creating experiences that inspire lasting change.

    Axiom, our scientific engagement and life sciences training division, partners with clients to create Launch Excellence, Sustained Market Leadership and Portfolio Market Leadership. We have centres of excellence in Oncology, Haematology and Chronic Disease.

    Cormis, our capability development division, partners with Medical, Marketing and Commercial teams to transform the potential of people and the performance of teams.

    WRG, our live, hybrid and virtual event division, creates experiences that inspire lasting change for internal and external audiences.

    TCEG Film, our global video production division, creates film to inspire and move people and change behaviours.

    TCEG Digital, our interactive and immersive division, combines strategy, creativity and UX to keep pushing the boundaries of what’s possible.

    TCEG Behavioural Science, our in-house behavioural science capabilities provide the fuel and remove the friction to deliver experiences that inspire lasting change.

    Forty1, our employee experience division, creates impactful experiences that enrich people’s working lives.

    Logicearth, our digital learning services division, drives talent and performance development.

    The Creative Engagement Group is headed by Group CEO, Russ Lidstone and is a wholly owned subsidiary of Huntsworth Ltd.

  • Key contact
  • Jo Crossley-Anderson
  • Head of Marketing
  • 020 3823 8200
  • Social media

  • 2022 Agency Data
  • 2021 awards
    Total staff
    Over 749 staff
    Billings from UK creative healthcare work
    Healthcare staff
    250-499 staff
    Total agency billings
    Agency age
    Between 5 and 7 years
    Social media footprint
    Approximate percentage of advertising, branding, creative or design work in the UK healthcare market
  • This information was supplied or confirmed by The Creative Engagement Group. Bar charts are indicative only, with 100% being the maximum score allocated across all agencies. Billings from UK creative healthcare work are not a subset of total annual billings, and so may show a higher rating.

  • Ranking factors contributing to agency score
  • This chart shows the relative factors that contributed to the agency's overall ranking.

  • Awards
  • 2021 PM Society Awards
    Covid Comms – Silver (secured by our scientific engagement team, Axiom)
    Product Launch Summit created for Roche.
    2021 Digital Event Awards
    GOLD for our Roche Product Launch Summit
    2021 The Drum Awards for Experience
    Experience Agency of the Year – Finalist
    (WRG, the experiential division of The Creative Engagement Group)
    Event Production of the Year – Finalist
    For our work with Merz Aesthetics on their Aesthetics Summit
    2021 Horizon Interactive Awards
    Video: AD / Commercial – Gold winner
    Corteva Nature protecting nature
    Video: Short Film / Documentary – Gold winner
    Corteva Cracking the code
    Video: Promotional – Silver
    Corteva Rinskor
    Mobile: Best Educational App
    2021 CMI 25: Top 25 Meeting & Incentive Companies
    Secured by our healthcare events division, Ashfield Event Experiences
    2021 Life Sciences Trainers & Educators network (LTEN) Awards
    Innovation – Finalist (secured by Axiom, The Creative Engagement Group’s life scientific engagement division)
    Learning Content – Finalist (secured by Axiom, The Creative Engagement Group’s life scientific engagement division)
    Creativepool Annuals 2021
    People's Choice Award for Creative Leader of the Year
    Russ Lidstone, CEO of The Creative Engagement Group
    People's Choice Awards for Agency of The Year
    The Creative Engagement Group
    Mind Workplace Wellbeing Index 2021
    Gold – Achieving Excellence
    Management Today’s 35 under 35
    Madelaine Allen, Head of Scientific Engagement at The Creative Engagement Group
    2021 RoSPA Health & Safety Awards
    Achievement Award Category – Silver
    Recognising TCEG’s performance in the way we manage safety across the Group.
    Leisure Safety Award - Gold
    Acknowledging excellence among organisations that manage the safety of guests and delegates.
    2021 UK Best Companies
    The Creative Engagement Group is a UK Top 100 Best Companies to work for
    #12 in the Marketing & Media’s 40 Best Agencies to Work For 2021 list
    London office placed at number #35 in London’s 75 Best Large Companies
    Manchester office ranked #65 among the North West’s 100 Best Companies to Work For
    Plymouth office was listed at number #38 for the South West’s 50 Best Companies
    2021 CN Agency Awards
    Jo Eaden - Online Event Producer of the Year
    Lisa Hamilton - Hybrid Event Producer of the Year
    2021 Conference News’ 30underThirty
    Ashfield Event Experiences’ Project Manager, Becca Payne
    2021 Campaign Experience Awards
    Outdoor Experience - Silver (secured by The Creative Engagement Group’s experiential division)
    2021 The Learning Awards
    Innovation in Learning - Bronze in the category
    For our behavioural science trial with AstraZeneca.
    C&IT’s State of the Industry Report 2021
    Ashfield Event Experiences (part of The Creative Engagement Group) is ranked as a top-five events agency in the UK.
  • This may contain additional awards supplied by The Creative Engagement Group that were not included when generating this year’s T40 - please see methodology to find out which awards schemes were included.

Latest content from The Creative Engagement Group on PMHub

It's time to change the way we change.
Our Insights Report is available now!  We asked change and communications professionals and behavioural scientists from around the world to share insights and experiences to explore how, together, we can change the way we change for the better.
The Creative Engagement Group
WRG Launches Attendee Experience Design (AXD) Unit
WRG, the events and experiential division of The Creative Engagement Group, launches Attendee Experience Design (AXD) Unit. Combining Behavioural Science, Data Insights, and Digital and Live UX in One Unit
The Creative Engagement Group
The Creative Engagement Group appoints Tom Griffiths from Saatchi & Saatchi Wellness as Strategy and Planning Director
The Creative Engagement Group has appointed experienced healthcare and digital strategist Tom Griffiths.
The Creative Engagement Group

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